Chaired by respected retail journalist, Penelope Ody, the theme for the event was responsive retailing. The theme was echoed by all of the speakers, in terms of the need for retailers to ensure agility in order for them to satisfy their customers’ needs and to stay ahead of the competition.
During Dr Mark Dorgan’s presentation, he talked about the need for retailers to operate in an integrated and responsive decision-support environment and offered six components to ensure an effective retail value chain:
1) Service package - a need to understand a customer’s business model
2) Responsive store - a one-stop shop to deliver convenience to both consumers and staff, with PoS at its heart
3) Responding to the customer - understanding the customer through loyalty systems
4) Responsive supply chain
5) Responsive networks
6) Managed services
Following the presentations, delegates also attended workshop sessions on:
Notes to Editors
About Fujitsu Services
Fujitsu Services is one of the leading IT services companies in Europe, Middle East and Africa. It has an annual turnover of £1.74 billion, (€2.58 billion) employs 14,500 people and operates in over 20 countries. It designs, builds and operates IT systems and services for customers in the financial services, telecom, retail, utilities and government markets. Its core strength is the delivery of IT infrastructure management and outsourcing across desktop, networking and data centre environments, together with a full range of related services, from consulting through integration and deployment.
Headquartered in London, Fujitsu Services is the European-centred IT services arm of the Fujitsu Group. The Fujitsu Group is a US$45 billion (€37 billion) leader in customer-focused IT systems and services for the global marketplace.
Fujitsu Services website: http://uk.fujitsu.com
Phone: + 44 (0) 1425 472330
Fax: + 44 (0) 1425 470766
Company:McKenna Townsend PR
Phone: + 44 (0) 1753 604736
Fax: + 44 (0) 1753 604669
Date: 11 April, 2005
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