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  6. Symmetry Electronics and Fujitsu Microelectronics America Announce New Distribution Agreement for the Americas

Symmetry Electronics and Fujitsu Microelectronics America Announce New Distribution Agreement for the Americas

Includes H.264 CODEC, Graphics Display Controllers, Digital Touch Sensor ICs, Microcontrollers and Other Major Product Lines

Fujitsu Semiconductor America Inc.

Hawthorne and Sunnyvale, Calif., November 19, 2009

Symmetry Electronics Corporation, a leader in design-oriented electronic component distribution, and Fujitsu Microelectronics America, Inc. (FMA) today announced a new agreement under which Symmetry becomes an authorized distributor of FMA’s comprehensive portfolio of products in the United States, Mexico, and South America.

The Fujitsu Microelectronics products stocked and distributed by Symmetry are now available via Symmetry’s eCommerce Division, www.SemiconductorStore.com, and its direct sales force, 1-310-536-6190 or toll free (U.S. only) at 1-866-506-8829.

Symmetry is offering an impressive portfolio of leading-edge products from Fujitsu Microelectronics America. For example, the Fujitsu full High-Definition (HD) H.264 CODEC IC products can compress and decompress full HD video (1,920 dots x 1,080 lines) in the H.264 format in real time. The full HD/SD transcoder can convert from MPEG-2 to the higher compression H.264 format to reduce data-storage requirements.

Symmetry also supplies the Fujitsu graphics display controllers. Fujitsu is a global leader in graphics display controllers, with a complete family of products designed specifically for embedded applications, including portable marine devices and avionics systems, factory automation systems, medical such as patient monitors and ultrasound systems, and automotive such as instrument clusters, in-dash navigation, heads-up display and rear-seat entertainment.

Symmetry also distributes and supports the Fujitsu microcontrollers, including general-purpose 8-, 16-, 32-bit MCUs, along with the new family of low-pin-count MCUs, and specialized ICs for peripheral control, which are widely used in automobile, home, industrial and consumer applications. Evaluation kits for all Fujitsu microcontrollers and touch-sensor controllers are also available through Symmetry.

Additional Fujitsu products covered by the distribution agreement include the Fujitsu phase-locked loops (PLLs), high-performance digital-to-analog converters (DACs), power management ICs (PMICs), spread spectrum clock generators (SSCGs) and digital touch sensor ICs.

“Fujitsu Microelectronics is a perfect fit for Symmetry,” said Priscilla McConnell, Symmetry’s vice president of Sales and Marketing. “The company develops excellent microelectronics products for our markets including industrial, audio/video, computer, consumer electronics and RF/wireless. These are significant growth sectors, and our customers will experience the optimal combination of our superior service and support coupled with the leading-edge technology and product development of Fujitsu Microelectronics.”

“We are pleased to be working with Symmetry and consider their sales force as an extended sales arm of FMA,” said Richard Harlow, senior director of Channel Sales of Fujitsu Microelectronics America. “Symmetry’s strong engineering application teams are focused on customer qualification, comprehensive design and procurement support.”

About Symmetry Electronics

Founded in 1998, Symmetry Electronics is a global supplier-authorized electronics distributor, providing value-added distribution of technology products, solutions and services to industrial and commercial markets. Symmetry serves its extensive customer base with 15 offices worldwide. Symmetry Electronics is ISO 9001:2000 certified and offers its leading semiconductor product portfolio to a variety of customers across the globe. For more information on Symmetry Electronics or to view their complete line card, visit www.SymmetryElectronics.com

About Fujitsu Microelectronics America, Inc.

Fujitsu Microelectronics America, Inc. (FMA) leads the industry in innovation. FMA provides high-quality, reliable semiconductor products and services for the automotive, wireless, industrial, consumer, and other markets throughout North and South America. As a founding member and current board member of the WiMAX Forum™, Fujitsu supports the standards development and compliance programs that are essential to successful Broadband Wireless deployment. Fujitsu provides performance-driven WiMAX solutions by leveraging the company's experience and expertise in the networking and communications markets. Fujitsu offers flexible WiMAX SoC and reference designs for WiMAX-certifiable systems to equipment vendors. For more product information, please visit the company's web site at http://us.fujitsu.com/micro/WiMAX or address e-mail to inquiry.bwa@fma.fujitsu.com.

Press Contact - FMA

Emi Igarashi

Phone: Phone: 408-737-5647
E-mail: E-mail: eigarash@fma.fujitsu.com
Company:Fujitsu Microelectronics America, Inc.


All product names mentioned herein are trademarks or registered trademarks of their respective owners.

Date: November 19, 2009
City: Hawthorne and Sunnyvale, Calif.
Company: Fujitsu Microelectronics America, Inc., Symmetry Electronics