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Our Corporate Philosophy "FUJITSU Way"

The Fujitsu Way embodies the philosophy of the Fujitsu Group, our reason for existence, values and the principles that we follow in our daily activities.

Introduction

On April 1, 2008, Fujitsu announced a fully revised Fujitsu Way.

The Fujitsu Way will facilitate management innovation and promote a unified direction for the Fujitsu Group as we expand our global business activities, bringing innovative technology and solutions to every corner of the globe.

The Fujitsu Way provides a common direction for all employees of the Fujitsu Group. By adhering to its principles and values, employees enhance corporate value and their contributions to global and local societies.

The Elements of FUJITSU Way

Fujitsu Way comprises four core elements:

Corporate Vision: The reason for the existence of the Fujitsu Group. Corporate Values: A set of value statements for achieving our Corporate Vision. Principles: The principles we adhere to in all business dealings and actions in accordance with Corporate Values. Code of Conduct: The rules and guidelines followed by everyone in the Fujitsu Group. Business Policy: Our current strategies pursued in accordance with the Fujitsu Way.
Corporate Vision
Through our constant pursuit of innovation, the Fujitsu Group aims to contribute to the creation of a networked society that is rewarding and secure, bringing about a prosperous future that fulfills the dreams of people throughout the world.
Corporate Values

What we strive for:

Society and Environment

In all our actions, we protect the environment and contribute to society.

Profit and Growth

We strive to meet the expectations of customers, employees and shareholders.

Shareholders and Investors

We seek to continuously increase our corporate value.

Global Perspective

We think and act from a global perspective.

What we value:

Employees

We respect diversity and support individual growth.

Customers

We seek to be their valued and trusted partner.

Business Partners

We build mutually beneficial relationships.

Technology

We seek to create new value through innovation.

Quality

We enhance the reputation of our customers and the reliability of social infrastructure.

Principles
Global Citizenship

We act as good global citizens, attuned to the needs of society and the environment.

Customer-Centric Perspective

We think from the customer's perspective and act with sincerity.

Firsthand Understanding

We act based on a firsthand understanding of the actual situation.

Spirit of Challenge

We strive to achieve our highest goals.

Speed and Agility

We act flexibly and promptly to achieve our objectives.

Teamwork

We share common objectives across organizations, work as a team and act as responsible members of the team.

Code of Conduct
  • We respect human rights.
  • We comply with all laws and regulations.
  • We act with fairness in our business dealings.
  • We protect and respect intellectual property.
  • We maintain confidentiality.
  • We do not use our position in our organization for personal gain.
Business Policy
  • We use Field Innovation to find new approaches and the inspiration to improve ourselves, while delivering added value to our customers.
  • We provide global environmental solutions in all our business areas.
  • Fujitsu Group companies work together to accelerate our global business expansion.