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  3. A Shift to Solutions and Services (1992 - )

A Shift to Solutions and Services (1992 - )

Fujitsu sells more than just hardware products. The company uses technology to solve customers' problems and help them achieve their business objectives. This has always been Fujitsu's philosophy since its foundation. By placing an emphasis on services, Fujitsu continues to find new ways to deliver on its promise.

Since the 1990s, we have been living in the age of networks, multimedia, and the Internet. The computer industry has been gradually shifting away from hardware manufacturing to the provision of information and services.

In June 1992, Fujitsu introduced PROPOSE ("PROfessional Total SupPOrt SErvice"), a services framework for implementing and supporting information and telecommunication systems. This was the first time that Fujitsu offered customers a selection of service products that were charged separately.

Traditionally, it was assumed by customers that services were incorporated into the price of hardware. Other technology companies, however, soon followed Fujitsu's lead and began developing and delivering independent IT services offerings. The entire industry was transformed. PROPOSE would later earn Fujitsu an award from the Japanese Ministry of International Trade and Industry (now Ministry of Economy, Trade and Industry).

With the relentless penetration of the Internet into every aspect of society, Fujitsu took the helm and launched a new business strategy under the slogan"Everything on the Internet".

IT advancements have turned people's dreams into reality. These unceasing advancements have given rise to a globally networked society, bringing major changes to the business world, our personal lives and society as a whole. Without IT, the modern world would cease to function.

Since its foundation in 1935 as a provider of IT infrastructure solutions, Fujitsu has contributed to society and to the success of its customers through its technology solutions. Fujitsu seeks to create an environment where everyone can enjoy the benefits of a networked society that is rewarding and secure. Through the constant pursuit of new possibilities enabled by IT, Fujitsu aims to continuously create new value, bringing about a prosperous future that fulfills the dreams of people throughout the world.

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