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Fujitsu Forum Munich 2015 Highlights Human Centric Innovation in Action

Fujitsu EMEIA

News facts: 
  • Largest vendor-hosted European IT event will bring together over 10,000 attendees from more than 80 countries
  • Fujitsu is committed to accelerate Human Centric Innovation by supporting enterprises and societies with its global Information and Communication Technology (ICT) expertise
  • Key themes: Digital Business, Hybrid IT, Mobilizing the Enterprise, Business-centric Infrastructure
Munich, October 21, 2015 Fujitsu is opening its doors at the Fujitsu Forum Munich 2015 – Europe’s biggest IT-vendor event – on November 18 and 19 at the International Congress Center Munich (ICM). Under the theme ‘Human Centric Innovation in Action’, Fujitsu will mark its 80th anniversary by demonstrating how the optimum combination of information, infrastructure and people is helping organizations around the globe to achieve their goals, and transform their businesses for sustainable success.

Duncan Tait, Corporate Executive Officer, EVP and Head of EMEIA at Fujitsu says: “As the digital revolution sweeps through industry after industry, businesses and economies are facing exponential growth in both complexity and risk. For leaders this means making difficult choices that will often determine whether they will thrive in a digital world. We help customers globally to capitalize on digital opportunities with confidence, by helping them to balance ICT and digital innovation.”

Speakers from Fujitsu, its partners, and customers will share insights into how global trendsOpen a new window – such as population growth, urban migration, and the Internet of Things – are shaping business and society. Fujitsu will explore the delicate balancing act that organizations are facing today, across four key topics1: Digital Business, Hybrid IT, Mobilizing the Enterprise, and Business-centric Infrastructure.

On day one, Fujitsu’s President Tatsuya Tanaka will open Fujitsu Forum Munich 2015 and Duncan Tait will deliver the opening keynote. Additional keynote speakers include Genevieve Bell, VP, Corporate Strategy Office at Intel, who will share her view of the future and what we might expect from it, and Cynthia Stoddard, NetApp’s CIO/CTO, will discuss the challenges of innovation when it comes to data management. Then on day two, Dr Joseph Reger, Chief Technology Officer EMEIA at Fujitsu, will discuss the future of Open Source, while Rupert Lehner, VP and Head of Sales, Germany at Fujitsu, will look at the hot topic of Security. He will illustrate how companies and public authorities can drive digitization forwards, yet protect their infrastructures at the same time.

The two-day event is expected to attract over 10,000 attendees from more than 80 countries representing 3,000 enterprises. It will include six keynotes, a 3,500 square-meter exhibition hall with more than 250 highlights presented by Fujitsu and its partners, 100 formal expert talks, and 52 breakout sessions.

Event attendance
Admission to Fujitsu Forum is free of charge to enrolled attendees who complete online registration at

Notes to editors

Fujitsu Forum Munich 2015 will explore the following topics under the Human Centric Innovation in Action theme:
  • Digital Business
    • Digitalizing Business is anything but simple. Navigating Big Data, the IoT, social media and process orchestration, while leveraging new delivery platforms such as cloud and mobile is highly complex. IT leaders recognize the challenge, but the approach to modernization and transformation requires careful planning and prioritization.
    • o With the right approach, a modernized digital ecosystem can deliver true business value. Fujitsu offers an end-to-end digital modernization approach, integrating the back office with front office customer experience.
  • Hybrid IT
    • As organizations strive to achieve the business benefits of newer technologies, their IT infrastructure is increasingly faced with the central issue of striking a balance between the many conflicting demands being placed on it.
    • Fujitsu seamlessly integrates a cleverly architected Hybrid IT environment with a governance framework that matches the new pace of business, and the flexibility to adapt and evolve with changing business needs. By blending the best of cloud-powered and on-premise IT, the balance that large organizations seek is the balance that Hybrid delivers.
  • Mobilizing the Enterprise
    • Mobile technology is dramatically changing our everyday lives. The proliferation of mobile devices, coupled with faster, cheaper and ubiquitous internet connectivity means it’s never been easier to get online. While businesses may understand the benefits of a mobile workforce, making it happen is difficult.
    • Fujitsu’s workplace solutions enable customers’ employees to be more empowered and work more productively – whenever and wherever they choose and on any device. Fujitsu makes it possible by delivering a mobile computing and communications experience that’s personalized for each and every employee.
  • Business-centric Infrastructure
    • The changing nature of every business dictates changes, enhancements and upgrades to its data center infrastructure. Businesses are finding data center upgrades to be disruptive and costly. In addition they require a constant retraining of data center staff to effectively manage the applications and data availability, security, as well as optimizing energy consumption and maintaining compliance and service level agreements.
    • Fujitsu’s approach to servers, mainframes, storage and integrated systems offers more flexibility to tailor data center technologies to customers’ specific requirements. Fujitsu provides the benefits of secure, robust, future-proofed technologies from a single source. As customers can also benefit from Fujitsu’s unique, consultative approach they get exactly what their organization demands.

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About Fujitsu

Fujitsu is the leading Japanese information and communication technology (ICT) company, offering a full range of technology products, solutions, and services. Approximately 159,000 Fujitsu people support customers in more than 100 countries. We use our experience and the power of ICT to shape the future of society with our customers. Fujitsu Limited (TSE: 6702) reported consolidated revenues of 4.8 trillion yen (US$40 billion) for the fiscal year ended March 31, 2015. For more information, please see

About Fujitsu EMEIA

In Europe, the Middle East, India and Africa (EMEIA), Fujitsu is a leading information and communication technology (ICT) company offering a full portfolio of business-technology products, solutions and services, ranging from workplace systems to datacenter solutions, managed services, and cloud-based software and solutions. Fujitsu’s Vision is to enable a Human Centric Intelligent Society that creates value by connecting infrastructure, empowering people and creatively defining new forms of intelligence. In EMEIA Fujitsu employs approximately 28,000 people and is part of the global Fujitsu Group. For more information, please see:

Godeke Harrack

Fujitsu Technology Solutions GmbH
Mies-van-der-Rohe-Str. 8 HighLight Towers,
80807 Munich, Germany

Phone: Phone: +49 89 62060 3479
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PR Manager International Business


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All other company or product names mentioned herein are trademarks or registered trademarks of their respective owners. Information provided in this press release is accurate at time of publication and is subject to change without advance notice.

Date: 21 October, 2015
City: Munich