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Fujitsu Optimizes Enterprise Mobility with New Premium Notebooks

Fujitsu Technology Solutions

Munich/Hanover, March 05, 2013

News facts:

  • New notebook family is business-ready, debuts at CeBIT
  • Notebooks designed to satisfy demanding employees and IT managers
  • Companies can reduce both lifecycle and acquisition costs with LIFEBOOK E Line
  • No compromise on enterprise mobility management

Fujitsu today announces its new LIFEBOOK E Line family of business notebooks, designed to optimize enterprise mobility. The stylish and lightweight premium notebook PCs are ideal for demanding business users and help secure cost savings in ICT (Information and Communications Technology). The LIFEBOOK E Line makes its debut at CeBIT in Hanover, Germany, starting today.

As CIOs would expect from a leading enterprise notebook provider like Fujitsu, the new LIFEBOOK E Line includes rich features for enterprise mobility. These help ensure that corporate ICT departments can enjoy cost savings from the use of standardized components and accessories such as mainboard, modular bay drives, AC adapters and mainboards. Fujitsu was recently named a Leader in Gartner’s Magic Quadrant for Global Enterprise Desktops and Notebooks (source: Gartner, published November 2012).

While businesses of all sizes continue to extend the reach of “bring your own device” programs, they are also counting the cost in terms of ICT support for a wider variety of devices. These include use of the same mainboard and BIOS, plus internal components, as well as the port replicator and external power supply. Not only does this reduce the total cost of ownership (TCO) in administration and system management but also means that users can share accessories between different models in the LIFEBOOK E Line.

Better professional tools

As business users have become accustomed to using consumer ICT devices in their personal lives, so they have higher expectations for their professional tools. Fujitsu designed the LIFEBOOK E Line family to combine the best of both worlds. All three new LIFEBOOK models offer full business functionality, and include all the flexible and convenient working functions that are expected in today’s premium business notebooks, such as a large touchpad, an optional backlit keyboard, and Fujitsu’s popular modular bay capable of hosting a second battery, a second hard disk drive or the projector.

The new LIFEBOOK E Line models are built to last, with an aluminum palm rest, solid magnesium lid and strong hinges to ensure that the screen stays in place even after being opened and closed many times a day.

Supporting Quote

Joerg Hartmann, Vice-President, Workplace Systems, at Fujitsu Technology Solutions:
“The consumerization of ICT is a trend that has passed its peak. While users wanted the personal benefits from using their individual devices for work, businesses are no longer prepared to put up with the heavy trade-offs – firstly the cost of supporting a wider pool of devices, as well as softer factors such as reduced productivity due to diminished equipment functionality and of course the serious security issues. With the new LIFEBOOK E Line, Fujitsu is delivering a no-compromise business tool that will satisfy even the most demanding of users.”

About the Magic Quadrant

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

Pricing and availability

Fujitsu LIFEBOOK E Series notebooks are available immediately to order across the EMEA region. Pricing starts at EUR 1249.

Online resources

Notes to editors

Three family members
The all-new Fujitsu LIFEBOOK E Series family in detail:

  • The LIFEBOOK E733, with a screen size of 33.8 cm (13.3-inch) is the ideal lightweight (at 1.7 kg) and fully-equipped model for mobile workers, providing the ultimate balance between mobility and ease of use
  • The LIFEBOOK E743 has a 35.6 cm (14-inch) display, and at only 1.9 kg, is a superb tool for use in the office, in meetings or for users who are frequent business travelers
  • The LIFEBOOK E753 features a brilliant 39.6 cm (15.6 inch) display and offers unsurpassed convenience and flexibility in the office. It is 1 cm slimmer and 20% lighter (starting at 2.1 kg) than the average business notebook


About Fujitsu

Fujitsu is the leading Japanese information and communication technology (ICT) company offering a full range of technology products, solutions and services. Approximately 170,000 Fujitsu people support customers in more than 100 countries. We use our experience and the power of ICT to shape the future of society with our customers. Fujitsu Limited (TSE:6702) reported consolidated revenues of 4.4 trillion yen (US$47 billion) for the fiscal year ended March 31, 2013. For more information, please see

About Fujitsu Technology Solutions

Fujitsu Technology Solutions is the leading European IT infrastructure provider with a presence in all key markets in Europe, the Middle East and Africa, plus India, serving large, medium-sized and small businesses. The company offers a full portfolio of IT products, business solutions and services, ranging from workplace systems to datacenter solutions, managed services, and cloud-based software and solutions. Fujitsu Technology Solutions employs approximately 13,000 people and is part of the global Fujitsu Group. For more information, please see:

All other company or product names mentioned herein are trademarks or registered trademarks of their respective owners. Information provided in this press release is accurate at time of publication and is subject to change without advance notice.

Dr. Laura Bonamici

Phone: Phone: +49 89 62060 4454
E-mail: E-mail:
VP Corporate Communications, International Business

Simon Jones

Phone: Phone: +49 89 30 90 51629
E-mail: E-mail:
Company:OnPR GmbH

Date: 05 March, 2013
City: Munich/Hanover