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The true state of
workplace innovation in
Thailand


An exclusive study of Thai ICT leaders

Most Thai business leaders understand that workplace innovation is the key to attracting and retaining the best talent. They know that creating a desirable place to work where people are supported with the technology and tools they need to do their jobs well leads to a culture of high performance.

To find out how Thai businesses are progressing in the quest to deliver workplace innovation, Fujitsu commissioned a unique and comprehensive survey of ICT decision-makers around the country. The research, thought to be the first of its kind, was conducted by Technology & Management Services (TMS), an ICT research and advisory firm with specific focus on Asia Pacific. It canvassed the opinions of more than 100 decision-makers and focused on how Thai organisations are improving competitiveness through workplace transformation or workstyle innovation.

The results were illuminating and confirmed that, while Thai organisations are on their way to transformation in some areas, others have significant work left to do.

On the positive side is mobile applications, with nearly one quarter of respondents either well underway or already seeing significant outcomes from these initiatives.

Furthermore, more than one-third of respondents have transformed their business models and processes, leading to improved employee satisfaction by 37 per cent of respondents.

Importantly, workplace innovation has achieved actual desirable outcomes for many Thai organisations. These outcomes include:

  • strengthened competitiveness (40 per cent)
  • transformed business processes (38 per cent)
  • improved employee satisfaction (36 per cent)
  • improved efficiency and reduced costs (34 per cent)
  • strengthened customer relationships (32 per cent)
  • increased revenue (25 per cent).

However, there were a number of key challenges making it difficult for Thai organisations to progress further work workplace innovation.

To find out what these are, download our full research report.



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