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Fujitsu Australia Releases New Research: Green IT: A Convenient Truth

Fujitsu Australia Limited

Sydney, April 09, 2009

Fujitsu Australia and New Zealand, a leading provider of business, information technology and communications solutions, today released ‘Green IT: A Convenient Truth’, a Fujitsu Australia-commissioned research paper that reveals that 95 per cent of Australian firms that have a Green IT policy save money. However, 60 percent of firms have no IT policy concerning the environment.

The research, which covered 310 CIOs and senior IT managers, highlights the key drivers for Green IT policies where they exist and the barriers Australian companies are facing.

Across the board, IT departments are slowly becoming more sustainable, but this trend may be more a positive side effect than a principal policy driver. The main motivator for many companies seeking to reduce their IT energy consumption is to reduce costs. The added benefit is that the company ends up reducing its greenhouse gas emissions.

Fujitsu Australia’s Head of Sustainability, Alison O’Flynn will be presenting the research findings at Palamedia's Sustainability Exchange, in Sydney on 9 April, 2009. “The findings in this report give further insight into how Australian firms are responding to the emerging carbon-priced economy and the role and impact of Green IT policies in business,” O’Flynn, stated. “There are real business benefits from taking a strategic view of Green IT including reducing costs, improving corporate reputation and increasing morale….but there is still a substantial way to go before the full benefits of Green IT are realised.” Globally Fujitsu has a long history of environmental sustainability and places a high priority on enabling customers with tools and knowledge that will help them to leverage and get the most out of their sustainability initiatives.

In November 2008, Fujitsu launched the online diagnostic tool for Environmental Readiness Assessment which further assists organisations to proactively measure and gain a snapshot of their environmental readiness. Take this free assessment here.

About the Research

In late 2008 Fujitsu Australia commissioned research firm Pollinate to answer a series of questions regarding that status of Green IT. These areas examined included:

  • The awareness of the impact IT operations have on the environment
  • The incidence of Green IT policies both planned and actioned
  • The drivers and barriers to implementing a Green IT policy
  • The CIO’s understanding of where to find information on how to develop a Green IT strategy.

Insights were gathered from over 310 CIOs and senior IT managers from various industries across Australia. Data was collected through a combination of online surveys, face-to-face interviews and Connection Research report: Green IT and Sustainability in 2009 – attitudes, plans and actions.

About Fujitsu

Fujitsu is the leading Japanese information and communication technology (ICT) company offering a full range of technology products, solutions and services. Approximately 170,000 Fujitsu people support customers in more than 100 countries. We use our experience and the power of ICT to shape the future of society with our customers. Fujitsu Limited (TSE: 6702) reported consolidated revenues of 4.4 trillion yen (US$47 billion) for the fiscal year ended March 31, 2013.
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About Fujitsu Australia and New Zealand

Fujitsu Australia and New Zealand is a leading service provider of business, information technology and communications solutions. As the third largest ICT Company in the Australian and New Zealand marketplace, we partner with our customers to consult, design, build, operate and support business solutions. From strategic consulting to application and infrastructure solutions and services, Fujitsu Australia and New Zealand have earned a reputation as the single supplier of choice for leading Corporate News and government organisations. Fujitsu Australia Limited and Fujitsu New Zealand Limited are wholly owned subsidiaries of Fujitsu Limited (TSE: 6702).
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Tracy Weller-McCormack

Phone: Phone: +61 2 9113 9225
Mobile: Mobile: +61 414 827 044
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Company:Fujitsu Australia and New Zealand
Marketing Manager

Date: 09 April, 2009
City: Sydney
Company: Fujitsu Australia Limited