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Fit for Digital: Co-creation in the Age of Disruption

A Fujitsu report on the unprecedented impact of digital

"All of our digital initiatives are led by a desire to better serve our customers."

Ignacio Cea (‎Chief Strategy and Innovation Officer, Bankia)

Are business leaders ready for digital disruption?

Fujitsu has surveyed almost 1,200 C-Suite decision makers across the world to gauge their readiness for an era of unprecedented digital disruption and to examine how organizations globally are planning to respond. While confidence amongst business leaders is high, in order to thrive in a digitally disrupted world, they see a need to collaborate with expert partners.
52% say their business will not exist in its current form in 5 years’ timeAcross every industry, boundaries are being torn down as hyperconnected technology redefines the limits of what is possible.

For some, the concept of digital disruption is cause for concern: one more thing to worry about. The reality is that digital disruption is not a negative force, merely an unstoppable one. Our research found that:

  • Digital disruption is here to stay
  • Technology is at the heart of the battle
  • Evolution is key
  • Organizations need strategic support to succeed
Read the full report summary >>

Explore the report:

Digital disruption: the new normal

98% say digital has disrupted their organization

For the majority of organizations around the world, digital disruption is no longer an impending concern but the new normal.

Discover more about digital disruption >>

Taking action: thriving in a digital world

73% say technology lies at the heart of an organization’s ability to thrive

Surviving in a digitally disrupted world is one thing – but what does it take for an organization to thrive?

See how to thrive in the digital world >>


Business evolved: survival of the fittest

71% say they need to innovate faster in order to stay relevant

Executives may be enthusiastic about digital disruption and the opportunities new technology offers, but they are acutely aware of the perils of falling behind by failing to meet customer demands.

Explore the need to evolve >>

Better together: Co-creating digital confidence

Two thirds (67%) say that partnering with technology experts is essential in the future

Business leaders are seeking to reinforce their decision making with the support of digital experts that can help them plan and deliver more compelling and competitive digital strategies.

Learn more about co-creation >>

Download the full report

Fujitsu: Driving digital transformation

As our research shows, organizations need to learn fast, act quickly and scale rapidly. Fujitsu has a long history of co-creation with customers by bringing together strategy, customer intimacy and technology.

Find out how Fujitsu can help you digitalize with confidence >>