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Fujitsu Shows the Power of Co-creation at Fujitsu Forum Munich 2018

Fujitsu EMEIA

News facts:
  • Co-creation for Success’ theme emphasizes importance of Fujitsu’s collaborative approach in delivering business outcomes for customers
  • Fujitsu Forum Munich showcases how organizations can leverage the power of co-creation to drive digital transformation
  • More than 10,000 visitors expected at Europe’s leading IT vendor event to explore emerging technologies and new ways of creating innovation
Munich, November 06, 2018 – Fujitsu is expecting more than 10,000 visitors at this year’s Fujitsu Forum Munich – its flagship customer event. This year’s theme is “Co-creation for Success”, highlighting Fujitsu’s approach of working seamlessly with customers and partners within an ecosystem that unleashes creativity and innovation to drive digital transformation. The event showcases how Fujitsu’s unique Human Centric Experience Design (HXD) innovation methodology unlocks creativity, and how Fujitsu works with its customers to address and integrate emerging techno    logy, accelerated through a growing global network of Centers of Excellence.
As businesses of all sizes and in all sectors recognize the importance of digital transformation, Fujitsu Forum provides inspiring and creative examples of innovative solutions in areas such as Security, the Internet of Things, Artificial Intelligence, Data Analytics, Blockchain and Robotic Process Automation. Over the course of two days, keynotes, breakout sessions and expert talks offer attendees advice, inspiration and examples of how to leverage existing and emerging technologies to thrive. The 3500 square meter exhibition area, Fujitsu City, provides an inspirational showcase of more than 250 examples of transformative new Fujitsu solutions for real-life environments such as retail stores, factories, banks, data centers, hospitals, town halls, universities and train stations.

Fujitsu’s new global survey highlights that the people skills most highly rated by business leaders are industry knowledge, leadership and creativity. Furthermore, respondents believe creativity and innovation top the key factors which drive success. These findings are echoed in Fujitsu’s focus at Fujitsu Forum Munich on getting the best out of people and technology to help customers make a difference in competitive, crowded markets. Fujitsu City, breakout sessions and expert talks provide hundreds of examples of how best to leverage leading-edge technologies. Visitors also gain the latest insights into how powerful new technology such as the Fujitsu Digital Annealer is making quantum leaps in speeding up complex decision-making – as trialed by the major UK bank NatWest to create an optimal balance for its risk portfolio.
Digital Transformation Centers and Centers of Excellence provide a powerful boost for innovation
Visitors to Fujitsu Forum Munich can experience Fujitsu’s Co-creating Program first-hand and unleash the power of innovation. Live Human Centric Experience Design (HXD) innovation workshops will run during the event, providing opportunities to explore creative new ways of tackling existing business challenges. So far, Fujitsu has conducted more than 100 workshops with customers – leading to more than 40 concepts progressing to the next stage of development since its Digital Transformation Centers in the UK and Germany opened earlier this year.

Many of these ideas are nurtured in a growing global network of Centers of Excellence that spearhead Fujitsu’s focus on providing customers with the people skills, inspiration, resources, know-how and technologies to translate ideas into business value. Centers of Excellence are designed to nurture and develop ways of harnessing and integrating disruptive emerging technologies into business processes, in areas including Artificial Intelligence, Blockchain, Advanced Analytics and Robotic Process Automation.

Duncan Tait, SEVP and Head of EMEIA at Fujitsu, says: “We are focused on helping our customers unleash their creativity and empowering their businesses to become agile. Digital technology is enabling new approaches to creativity and agile working and is an important step in empowering people to deliver the amazing products, services and solutions that customers are looking for. But achieving innovation is not something that happens by itself, it is a result of the crucial interplay between technology, expertise and creativity. It is only when these are combined that the real innovation that organizations desire – and in fact need to survive – can be delivered. At Fujitsu Forum Munich, we’re highlighting how our co-creation approach is driving customer success through inspiring innovation.”

Overview of the main news announcements at Fujitsu Forum Munich 2018
Fujitsu and Microsoft Accelerate Delivery of Mission-Critical Workloads on Microsoft Azure
Fujitsu and Microsoft are accelerating the delivery of Microsoft Azure cloud for organizations with a new global systems integrator partnership. This enables organizations to seamlessly take the next step in their digital transformation – by shifting mission critical workloads in hybrid IT estates to a cloud-based one-stop delivery model, increasing innovation, improving flexibility and guaranteeing superior financial performance.

Fujitsu Makes Cloud Adoption Easier with PRIMEFLEX for Microsoft Azure Stack
Fujitsu today announces new options for organizations to harmonize workloads between the cloud and on-premises. The new PRIMEFLEX for Microsoft Azure Stack provides a unique solution for enterprises that want to take full advantage of the public cloud but need to keep some mission-critical IT under their own roof due to data sovereignty, compliance or connectivity requirements.

Fujitsu Establishes "Fujitsu Intelligence Technology," a New Company Driving Its Global AI Business
Fujitsu announced the establishment of a new company that will serve as a global hub for developing its artificial intelligence business. Fujitsu Intelligence Technology is working to grow Fujitsu's global AI business by bringing together the innovative AI technologies and solutions developed by the company in Japan and regions around the world, and then by providing these back to each region as global products and services. By establishing this critical location outside Japan, Fujitsu will respond with agility to international standards and demands, seizing upon the needs of its global customers and driving forward the development of new solutions.

New Framework Sholark Accelerates Transformation of Business Processes with AI and Data Analytics
Fujitsu is making it easier for businesses to accelerate their digital transformation processes by connecting artificial intelligence (AI), data analytics and business decision making using its powerful new Sholark framework. This framework significantly accelerates the deployment of complex AI projects, and its ease of use means that even non-technical employees can leverage it to support decision making.

Fujitsu Powers Near-Zero Emissions Data Center in Wind Turbine
Fujitsu server and storage technology is powering one of the world’s first near zero emissions data centers located inside a wind turbine in Germany. Part of the WindCORES initiative from German electricity provider WestfalenWIND IT, the new hosting solution enables Fujitsu SELECT Partner Green IT - Das Systemhaus (Green IT) to offer to highly sustainable and cost-effective cloud services to its customers. Designed by WestfalenWIND IT, WindCORES is a near zero-emissions tier three data center operating in Paderborn, Germany. It forms part of the country’s planned transition to an environmentally sound, sustainable energy supply, while simultaneously meeting growing demand for cloud services.

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About Fujitsu

Fujitsu is the leading Japanese information and communication technology (ICT) company, offering a full range of technology products, solutions, and services. Approximately 140,000 Fujitsu people support customers in more than 100 countries. We use our experience and the power of ICT to shape the future of society with our customers. Fujitsu Limited (TSE: 6702) reported consolidated revenues of 4.1 trillion yen (US $39 billion) for the fiscal year ended March 31, 2018. For more information, please see

About Fujitsu EMEIA

Fujitsu promotes a Human Centric Intelligent Society, in which innovation is driven by the integration of people, information and infrastructure. In the Europe, Middle East, India and Africa region (EMEIA), our 27,000-strong workforce is committed to Digital Co-creation, blending business expertise with digital technology and creating new value with ecosystem partners and customers. We enable our customers to digitally transform with connected technology services, focused on Artificial Intelligence, the Internet of Things, and Cloud - all underpinned by Security. For more information, please visit

All other company or product names mentioned herein are trademarks or registered trademarks of their respective owners. Information provided in this press release is accurate at time of publication and is subject to change without advance notice.

Date: 06 November, 2018
City: Munich