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  6. Fujitsu Redefines Business Computing with the Latest LIFEBOOK E Series

Fujitsu Redefines Business Computing with the Latest LIFEBOOK E Series

The LIFEBOOK E Series which is the slimmest Fujitsu business notebook yet, personifies ‘Made in Japan’ quality with a seamless combination of power and functionality

Fujitsu PC Asia Pacific Pte Ltd

Singapore, May 08, 2013

 Fujitsu has today unveiled the latest LIFEBOOK E Series with excellent durability and security. Equipped with the latest 3rd Generation Intel® Core™ processors, these three flagship business notebooks LIFEBOOK E753, LIFEBOOK E743 and LIFEBOOK E733 are the first series of Fujitsu LIFEBOOK models to embody Fujitsu’s ‘Family Concept’ and are made with materials that provide maximum durability, perfect for business travellers.

“Our customers are embracing mobility in their everyday corporate lives and Fujitsu understands this paradigm shift,” said Mr. Victor Wong, Senior Manager, Product Marketing, Fujitsu PC Asia Pacific Ltd. “We have taken our LIFEBOOK models in this category and made them even better, delivering the latest technologies for almost every need. Our latest product line-up offers an unprecedented flexibility, durability and portability without compromising on performance. The key emphasis of the LIFEBOOK E series is its comprehensive security which consists of TPM3, Smartcard3, Dual password HDD, ATP3, Kensington lock, BIOS Lock, FDE3 HDD etc. We have also injected the element of style with signature design elements that embody the Fujitsu brand, providing a strong physical face for the company and the products it offers.”

The LIFEBOOK E753 with its slim form factor features a brilliant 15.6” display, a variety of interfaces and high-end security features for ultimate work efficiency. LIFEBOOK E743 comes with a 14” display and weighs only 1.9kg, offering greater convenience in the office. The LIFEBOOK E733 comes with the right balance of portability and functionality featuring a 13.3” display and weighs a mere 1.7kg. Full-fledged features packed into its small form factor makes it the ultimate choice for business individuals on-the-go.

A New Design Philosophy – Depicting The Hidden Power Within

Created to embody the Fujitsu brand, the new design philosophy provides a strong physical face to Fujitsu’s commercial line-up. The LIFEBOOK E753, LIFEBOOK E743 and LIFEBOOK E733 are accentuated by a bold red streak along the external cover, representative of a central core slightly exposed to reveal the power within. This symbolises ‘Hidden Power’. It is bold. It is strong. It is Fujitsu.

Family Concept

Sharing of compatible features and accessories is made possible between the E series with an amazingly uniform design and a range of common accessory components, such as the BIOS, components and accessories like the AC Adapter, modular bay elements and port replicator. This allows sharing of the same accessories across all 3 different form factors of the E series, greatly reducing the total cost of ownership by eliminating the need to purchase specific accessories for each specific model. The modular bay which is unique to Fujitsu, .allows for expansion of functionality of the laptop by a simple change of modular bay accessories like a second battery, a Blu-ray writer, weight saver and even a bay projector.

Unmatched Durability2

Built well for travel, the Fujitsu E Series is thoughtfully made with excellent materials that guarantee maximum durability2, such as the thin and solid magnesium lid and strong hinges. With proven durability, it is perfect for businessmen who frequently travel or those in industries that demand work outdoors.

Greater Efficiency

Fully equipped for longer working stamina. From long battery life, to anytime USB charging even when turned off, to an optional 0-watt AC adaptor that does not consume power when switched off, you can be sure you will always have power when you need it. Also with ShockSensor to protect your hard drive and minimise loss of data, the Fujitsu E Series truly delivers uninterrupted computing.

Maximum Security

Packed with key security features, the Fujitsu E Series offers exceptional protection for important data. It secures your company data against unauthorised third-party access with various software applications namely; Advanced Theft Protection (Intel® Anti Theft), optional TPM module and optional fingerprint sensor. With the Fujitsu Shield program, every machine is also protected against any accidental damage.

Enhanced Productivity

The Fujitsu E Series is loaded with the latest Intel® technology to ensure high performance and mobile productivity – up to 3rd Generation Intel® Core™ i7 processors, Mobile Intel® QM77 chipset (vPro supported), so you can finish more tasks efficiently and with ease.

For more information on the new products and the specifications, options and accessories available, please visit http://hk.fujitsu.com/pc.

For more information on the country availability and prices, please check with the local Fujitsu PC Asia Pacific representatives.

Fujitsu remains firmly committed to the promotion of a cleaner environment and complies with the European Union’s Restriction of Hazardous Substances directive (RoHS) across its entire range of products. In addition, Fujitsu has established a set of commitments that goes beyond RoHS requirements, thus allowing it to stay keenly focused on its customers’ health and well-being as well as to embrace a healthier environment for all. By adopting a green factory concept and being committed to the cause of energy-efficient computing, Fujitsu also fights to sustain the Earth as a sponsor and a member of the Climate Savers Computing Initiative.

Notes:

(1) Business notebooks are defined as professional laptops that do not belong to the Ultrabook category and has professional security features such as Intel® vPro™ Technology.

(2) The E Series is planned or ready with MIL-STD-810G. Whereby the MIL-STD-810, Environmental Engineering Considerations and Laboratory Tests is a United States Military Standard that emphasises tailoring an equipment's environmental design and test limits to the conditions that it will experience throughout its service life, and establishing chamber test methods that replicate the effects of environments on the equipment rather than imitating the environments themselves. The MIL-STD-810 test series are approved for use by all departments and agencies of the United States Department of Defense (DoD). Although prepared specifically for military applications, the standard is often used for commercial products as well.

(3) Availability of this feature is optional and varies from countries.

The above information shows the general technical specifications of the product and does not represent actual configuration that would be sold in your region. For specific configurations and their availability, please check with your local distributors.


About Fujitsu

Fujitsu is the leading Japanese information and communication technology (ICT) company offering a full range of technology products, solutions and services. Approximately 170,000 Fujitsu people support customers in more than 100 countries. We use our experience and the power of ICT to shape the future of society with our customers. Fujitsu Limited (TSE: 6702) reported consolidated revenues of 4.4 trillion yen (US$47 billion) for the fiscal year ended March 31, 2013.
For more information, please see: : fujitsu.com

About Fujitsu PC Asia Pacific

Fujitsu PC Asia Pacific is the Asia Pacific Regional Headquarters for the PC Business of Fujitsu Limited, Japan. Its responsibilities include the marketing and sales of a wide range of personal computers for the Corporate News and end-user markets in the Asia Pacific. Fujitsu PC Asia Pacific pledges “Shaping Tomorrow With You” for every product under its brand name to reassure users of product and service excellence. From high performance components to stringent quality control and professional after-sales service, Fujitsu stands for reliability and satisfaction.


All company or product names mentioned herein are trademarks or registered trademarks of their respective owners. Information provided in this press release is accurate at time of publication and is subject to change without advance notice.

Date: 08 May, 2013
City: Singapore
Company: Fujitsu PC Asia Pacific Ltd.