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Fujitsu and Expand Global Partnership to Help Companies Deploy Cloud Computing

Fujitsu Australia Limited

Sydney, May 13, 2010

Fujitsu and today announced that they are expanding their global partnership, establishing Fujitsu as one of’s global systems integrators.

Fujitsu’s proven success with customers located in Australia, the USA and the UK is accelerating globally. Strong market growth is now being seen in ASEAN countries and Japan. As a result of this market demand and the enhanced partnership with, Fujitsu will be making significant investments in strengthening its consulting and sales capability. Customers in all these countries can now benefit from this next step in the seven year partnership between Fujitsu and which will ensure customers with global operations experience consistent services across all global locations.

“Fujitsu understood our complex business processes and data models, implementing a solution which helped us gain better insight into our clients and target them more effectively, resulting in significant improvement in email marketing campaigns and VIP customer communications. The Fujitsu solution has also provided Sportingbet Senior Management access to (near) real-time reports and dashboards using reporting capabilities providing valuable, EMEA wide information previously unavailable in a centralised location.“ Maya Bull – CRM Manager, Sportingbet EMEA

More than 200 customers around the world in the financial services, retail, healthcare and manufacturing sectors have already benefitted from Fujitsu’s in-depth experience in integrating Salesforce CRM and the platform with existing applications. The expanded partnership builds on this success, helping customers to modernise their application environment by improving business processes and consolidating customer information from multiple sources to one easily maintainable standard, eliminating redundant or manual processes.

By combining technologies and services that harness the strengths of both companies, Fujitsu and aim to help optimise the entire ICT systems of customers who are expanding their businesses worldwide or exploring ways to accelerate their management processes while reducing costs.

“Demand has increased significantly amongst our clients for cloud computing solutions that minimise upfront deployment costs, eliminate the need for clients to maintain their own hardware and software, and provide businesses with cost-effective scalability and flexibility. As a global systems integrator for, we can leverage our experience of providing the industry’s most consistent and reliable service to develop new solutions that let our joint clients take advantage of the efficiencies of the cloud and then roll these solutions out on a global scale. This partnership is an important building block in the realisation of our global cloud strategy which we announced last month. Having launched the deployment of our global infrastructure as a service offering for what we have termed Mode 1 - infrastructure consumption – this is an important step in enhancing our global capabilities for Mode 2 – application consumption” Richard Christou, Corporate Senior Executive Vice President, Fujitsu Limited.

“Fujitsu is a proven partner that understands the modern needs of companies seeking to realise the benefits of enterprise cloud computing. As one of our global system integrator partners, we look to Fujitsu to help customers enhance their success with enterprise cloud computing. Fujitsu’s tremendous focus on customer success, combined with its industry expertise, is helping drive greater adoption of cloud computing around the world.” George Hu, Executive Vice President of Marketing and Alliances,

About Fujitsu

Fujitsu is the leading Japanese information and communication technology (ICT) company offering a full range of technology products, solutions and services. Approximately 170,000 Fujitsu people support customers in more than 100 countries. We use our experience and the power of ICT to shape the future of society with our customers. Fujitsu Limited (TSE: 6702) reported consolidated revenues of 4.4 trillion yen (US$47 billion) for the fiscal year ended March 31, 2013.
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About Fujitsu Australia and New Zealand

Fujitsu Australia and New Zealand is a leading service provider of business, information technology and communications solutions. As the third largest ICT Company in the Australian and New Zealand marketplace, we partner with our customers to consult, design, build, operate and support business solutions. From strategic consulting to application and infrastructure solutions and services, Fujitsu Australia and New Zealand have earned a reputation as the single supplier of choice for leading Corporate News and government organisations. Fujitsu Australia Limited and Fujitsu New Zealand Limited are wholly owned subsidiaries of Fujitsu Limited (TSE: 6702).
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About is the enterprise cloud computing company. Based on’s real-time, multitenant architecture, the company’s platform and CRM applications ( have revolutionised the way companies collaborate and communicate with their customers, including: - The Sales Cloud, for sales force automation and contact management, - The Service Cloud, for customer service and support solutions, - Chatter, for social collaboration, - The platform, for custom application development, - The AppExchange, the world’s leading marketplace for enterprise cloud computing applications. offers the fastest path to customer success with cloud computing. As of January 31, 2010, manages customer information for approximately 72,500 customers including Allianz Commercial, Dell, Japan Post, Kaiser Permanente, KONE, and SunTrust Banks.
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Angela Coombes

Phone: Phone: +61 2 9113 9247
Mobile: Mobile: +61 429 223 110
E-mail: E-mail:
Company:Fujitsu Australia and New Zealand
Media & PR Specialist

Date: 13 May, 2010
City: Sydney
Company: Fujitsu Australia Limited