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Fujitsu and SAS Institute Japan Form Partnership in Field of Business Analytics

Fujitsu Limited

Tokyo, June 16, 2011

Fujitsu Limited and the SAS Institute Japan Ltd. today announced that they have established a partnership in the field of Business Analytics or BA(1), an area in which advanced analyses and projections are formulated from a variety of data. The partnership will enable Fujitsu to sell and deliver BA solutions from SAS, one of the world's leading vendors in the field of Business Analytics, within the Japanese market. In addition, the companies will work together to develop BA solution proposals and provide deployment support.

Going forward, both Fujitsu and SAS Japan plan to strengthen their alliance in the field of Business Analytics and form an even closer strategic partnership together.


In recent years, the business environment has been undergoing rapid change as a result of globalization, economic structural changes, and social networks, among other factors. Under these circumstances, the key to success for companies is how they can rapidly change business strategy in the right way. As a result, companies are increasingly facing the need to analyze the various kinds of data within its business operations to resolve managerial challenges and make proper decisions.

Up until now, Fujitsu has offered a wide range of solutions for the field of Business Intelligence or BI, an area in which large volumes of data are collected, converted, manipulated, and employed in business analyses, which are then visualized. Under the new partnership, the company will now be able to serve BA solutions that go one step further and provide customers with the ability to help customers make the right business decisions based on future projections, and to optimize their business operations.

Since its establishment, SAS has delivered solutions to customers across the world as a leading provider of BA solutions which enable advanced analyses and future projections. Through the new agreement, SAS will be able to expand its business in Japan.

In the future, the two companies will collaborate to offer BA solutions that best meet customer needs, thereby enabling customers to strategically leverage data and helping to increase the value of their businesses.

Details of the Partnership

As part of SAS' partnership program, Fujitsu will become a reseller partner in Japan and begin to sell and deliver SAS solutions. As the first step of the agreement, Fujitsu and SAS will work together to develop solution proposals and provide deployment support, with a focus on customers in the manufacturing and retail sectors. This focus will gradually expand to other industries.

The companies plan to showcase their initiatives and solutions case studies at the SAS Forum Japan 2011, which will be held on July 12, 2011.

In aiming to further enhance their portfolio of BA solutions, Fujitsu and SAS will continuously explore the development of solutions, including technical tie-ups that leverage both companies' strengths and continue to strategically strengthen their alliance.

  • [1] Business Analytics

    A system and tool for performing advanced statistical analyses of data accumulated inside of a company that allows companies to grasp business trends and management analyses. This enables them to leverage future forecasts and predictions in their management strategies.

About Fujitsu

Fujitsu is the leading Japanese information and communication technology (ICT) company offering a full range of technology products, solutions and services. Over 170,000 Fujitsu people support customers in more than 100 countries. We use our experience and the power of ICT to shape the future of society with our customers. Fujitsu Limited (TSE:6702) reported consolidated revenues of 4.5 trillion yen (US$55 billion) for the fiscal year ended March 31, 2011. For more information, please see

About SAS

SAS is the leader in business analytics software and services, and the largest independent vendor in the business intelligence market. Through innovative solutions delivered within an integrated framework, SAS helps customers at more than 50,000 sites improve performance and deliver value by making better decisions faster. Since 1976 SAS has been giving customers around the world THE POWER TO KNOW®

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Company:SAS Institute Japan

All other company or product names mentioned herein are trademarks or registered trademarks of their respective owners. Information provided in this press release is accurate at time of publication and is subject to change without advance notice.

This press release has been revised as of December 17, 2018.

Date: 16 June, 2011
City: Tokyo
Company: Fujitsu Limited, , , , , , , , , ,