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Fujitsu 360-Degree Wrap-Around Video Imaging Technology Toolset Ready for Integration with Latest Graphics SoCs

Provides 3-D Omnidirectional View around a Vehicle for Unmatched Driver Visibility; Safety, Convenience; Demonstration at Convergence 2010, Booth 817

Fujitsu Semiconductor America Inc.

Sunnyvale, California and Detroit, Michigan, October 19, 2010

Fujitsu Semiconductor America, Inc. (FSA) today announced the commercial availability of a breakthrough 3D imaging technology that provides a complete, 360-degree view of a vehicle’s surroundings.

The Fujitsu 360-degree Wrap-Around Video Imaging Technology is available as a toolset for automotive system designers and is ready for integration with Fujitsu graphics systems-on-a-chip (SoCs). The omnidirectional imaging technology and SoCs provide automakers and their suppliers with a single-chip total solution designed to significantly boost driver visibility and safety.

The Fujitsu 360-degree Wrap-Around Video Imaging Technology uses advanced 3D algorithms to synthesize images from four cameras to recreate a seamless, 3D omnidirectional view of a vehicle's surroundings. The Fujitsu technology is unique in its ability to offer a dynamically definable perspective or "free eye point." With the sophisticated "free eye point" technology, system designers can select the optimal perspective to give the driver the best view for any given driving situation. It is even possible to present a virtual "third person" perspective of the vehicle from multiple angles. The Fujitsu technology eliminates blind spots and provides visual assistance when the driver is backing up, turning corners or merging.

Applications for the Fujitsu 360-degree Wraparound Video Imaging Technology include driver-vision-assistance camera systems, parking aid and reverse view; vehicle cameras for active or passive safety systems; and surveillance camera systems. Fujitsu will demonstrate the technology at Convergence 2010 in Detroit October 19-20 at booth 817.

Complete Solution with New Fujitsu MB86R11 "Emerald-L" 2D/3D Graphics SoC

The Fujitsu 360-degree Wrap-Around Video Imaging Technology was originally developed by Fujitsu Laboratories Limited and first demonstrated at the 15th World Congress on Intelligent Transport Systems & ITS America's 2008 Annual Meeting and Exposition in New York ( The challenge at the time was the lack of hardware capable of supporting the high-performance demands of the technology without adding undue complexity to automotive system designs.

The Fujitsu MB86R11 2D/3D graphics SoC with an Integrated GDC and GPU brings the technology to developers in a fully integrated solution ready for deployment. ( The MB86R11 “Emerald-L Egraphics SoC combines an ARM® Cortex A9 processor and a powerful, custom-built graphics core capable of delivering leading-edge 3D and 2D graphics and effects. The graphics core includes three independent display controller units (DCUs) capable of supporting up to five displays total, as well as four independent video-capture inputs. A memory controller, power management unit, and a wide range of interfaces are also integrated on the MB86R11 “Emerald-L ESoC.

"The Fujitsu 360-degree Wraparound Video Imaging Technology can aid vehicle safety by eliminating 'blind spots' and by providing visual assistance when the driver is backing up or turning corners," said Akio Nezu, senior manager of marketing, Fujitsu Semiconductor America. "The technology offers a truly omnidirectional view that cannot be matched by conventional two-dimensional technologies. With the release of a complete toolset and the Fujitsu MB86R11 'Emerald-L' graphics SoC, systems designers now have an integration-ready, single-chip, complete solution."

Library, Driver and Software Authoring Tools Available for Integration with Fujitsu Graphics SoCs

The Fujitsu 360-degree Wrap-Around Video Imaging Technology is available with a full set of authoring tools and library and device drivers for ready integration with advanced Fujitsu 3D graphics displays.

Reference Material
360 ° Wrap-Around Video Imaging Technology fact sheet: (1.59 MB )
"360 ° Wrap-Around Video Imaging Technology Ready for Integration with Fujitsu Graphics SoCs" - application note: (8.69 MB )

About Fujitsu Semiconductor America, Inc.

Fujitsu Semiconductor America, Inc. (FSA) is a leading designer and developer of innovative semiconductor products and solutions for new generations of consumer, communications, automotive and industrial products. FSA provides a comprehensive portfolio of high-quality, reliable semiconductor products and services throughout North and South America.

Founded in 1979 and headquartered in Sunnyvale, California, Fujitsu Semiconductor America (formerly Fujitsu Microelectronics America) is a wholly owned subsidiary of Fujitsu Semiconductor Limited (FSL), Japan. FSL offers semiconductor products and services to its customers worldwide through its global sales and development network that includes sites in Japan and throughout Asia, Europe, and the Americas.

For product information, visit the company's website at, e-mailFSA or call 1-800-866-8608.

Press Contact - FMA

Emi Igarashi

Phone: Phone: 408-737-5647
E-mail: E-mail:
Company:Fujitsu Microelectronics America, Inc.

All product names mentioned herein are trademarks or registered trademarks of their respective owners.

Date: October 19, 2010
City: Sunnyvale, California and Detroit, Michigan
Company: Fujitsu Semiconductor America, Inc