Senior Strategy Consultant & Principal Analyst
Prior to joining Tailored Services, Geoff oversaw the syndicated research team for TBR’s Software and BI Services practice. Before joining TBR, Geoff owned Renaissance Group (RGI), a boutique market research firm founded in 1991 serving blue-chip clients such as IBM, HP and EMC. RGI conducted competitor assessments of IT vendor go-to-market strategies, operational benchmarking studies, M&A support and distribution channel satisfaction studies. Early in his career, Geoff was an end user and reseller salesperson for Arrow Electronics and a marketing manager for Arrow Field Service, where he designed the company’s first Third Party Maintenance program before working at Technology Financial Services as principal of the company’s IT hardware vendor practice.
Geoff writes commentaries for Nearshore Americas and globalcomment.com and has been a columnist for Nashoba Publications. Geoff received a cum laude degree in economics and government from Bowdoin College and spent a semester studying at the London School of Economics, where he completed a thesis on the complexities and legal challenges of European Economic Community Integration.