Co-creation for Success
Digital co-creation is driving outcomes and success
Achieving success today is more challenging than it’s ever been. The pace of change continues to accelerate, it is becoming harder to deliver the innovation that your customers expect by acting alone.
What’s more, as the world becomes more connected we are seeing the rise of the ecosystem that creates value from multiple sources. And it is ever more crucial to bring together business and technology perspectives to harness value from data.
This all points to a new approach. Digital Co-creation is a way for you to leverage digital technology and deliver innovative value jointly with your partners and customers. We are convinced it is now the fastest, most effective route to innovation and growth.
Our latest research
Co-creation for Success: Unlocking Creativity, Knowledge and Innovation
Our recent global study explores organizations’ relationship with their employees, customers and society. How vital is each group to achieving success and what role does culture, creativity and digital technology play in the overall picture? Of those surveyed, 60% of business leaders put the most importance on serving employees, 55% feel most responsible for customers and 37% of leaders cite the wider society as the third priority. And yet they are intrinsically linked. Whilst the customer is still crucial, long-lasting success relies on the ability to delight customers while unlocking the full potential of your workforce and ensuring a positive societal impact.
How does your organization compare? Read the results.
Co-creation in action
Through co-creation, we are helping our customers to drive digital transformation, transform customer experience and create new business models - it’s at the heart of our vision to create innovation and build a better future.
You can experience co-creation with Fujitsu by joining us at one of our Digital Transformation Centers or large scale IT events.
Accelerate your digital transformation
Co-create with us at one of our Digital Transformation Centers using our unique Human Centric Experience Design (HXD) methodology to drive creative thinking.
How the Co-creating Program can help you
Join us at Fujitsu’s biggest event in Europe
Join business and IT leaders from around the world this November to discuss how innovative digital solutions can benefit both business and society.
Successful co-creation with our customers
Business value comes through finding unique patterns, which requires bringing together multiple perspectives. The key difference today is the impact of digital technology. In a platform world, we can obtain and exploit data in ways that did not exist before, enabling us to convert data into value and drive new business models.