Fujitsu ActivateNow 2021 - October 12th, 2021

Join our unique digital experience to discover how Fujitsu can empower you to become a change-maker.

For our premier global event for 2021, we’ll be joined by leading speakers and industry experts to explore how digital innovation is now driving the sustainability transformation agenda.

In addition to these invaluable insights, the event offers unparalleled networking opportunities, allowing you to interact in real time with your peers from around the world.

Fujitsu ActivateNow promises you a new perspective. Helping you visualize how your organization can contribute to building a more sustainable society.

Register for free

Empowering People for a Sustainable Future

How do we build a more sustainable society where no one is left behind? How do we meet people’s needs and expectations in a rapidly changing world? And how can digital technology help address the monumental challenges we face?

Join Fujitsu CEO Takahito Tokita and his guests as they explore how we can empower people to respond to these challenges while moving toward a sustainable future.


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Takahito Tokita, CEO and CDXO, Fujitsu

Takahito Tokita

CEO and Chief Digital Transformation Officer, Fujitsu

Takahito Tokita will set out his vision for how digital transformation can help build a sustainable society, and how Fujitsu can be your partner on this journey.

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Sir Richard Branson

Sir Richard Branson

Founder of the Virgin Group

Sir Richard Branson is one of the world’s most iconic business leaders. He talks about empowering people, achieving difficult goals and the not insignificant matter of what it’s like to go into space.

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Kathy Matsui

Kathy Matsui

Former Vice Chair of Goldman Sachs Japan and Chief Japan Equity Strategist

Kathy is the former Vice Chair of Goldman Sachs Japan and Chief Japan Equity Strategist. Renowned for coining the term ‘womenomics’, arguing for increased participation of women in the economy, Kathy is also a passionate advocate for integrating Environmental, Social and Governance (ESG) investment into corporate business strategies.

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Toomas Hendrik Ilves

President Toomas Ilves

President of Estonia from 2006-2016

Toomas Hendrik Ilves served as president of Estonia from 2006 until 2016. During this time, he helped to drive Estonia’s transformation into a digital society, where today 99% of the country’s public services are available online. Chairman of the EU Task Force on eHealth from 2011 to 2012, Toomas currently co-chairs The Global Futures Council on Blockchain Technology.

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Our highlight sessions feature insights from global thought leaders and senior executives, explaining how we can drive sustainability transformation.

Fujitsu’s COO, Hidenori Furuta is joined by the former CEO Zipcar, Robin Chase to discuss their own experiences with sustainability transformation and explain the steps organizations can take to make a sustainable future a reality.

We’re also joined by Anne-Marie Imafidon, co-founder of UK-based social enterprise organization Stemettes, to discuss how we can harness young talent to drive sustainability.

Senior executives from across Fujitsu including Megumi Shimazu, Head of Global Solutions Business and our Chief Technology Officer, Vivek Mahajan, will also outline Fujitsu’s focus areas for driving sustainability, including the specific digital accelerators that can help you achieve your vision.

Highlight Session 1

Sustainability Transformation: From Vision to Reality

If the CEO’s role is to create an inspiring vision, the COO’s job is to deliver on it. In this session, Fujitsu’s COO and Head of International Regions, Hidenori Furuta, talks about how Fujitsu is helping customers deliver Digital Transformation and Sustainability Transformation, making a difference to the people that matter to them, their employees, their customers and society at large.

He is joined by Robin Chase, entrepreneur and technology practitioner and one of the pioneers of the sharing economy. Robin is the co-founder and former CEO of Zipcar, changing the way that people own and use cars and the ways cities are lived in and built. She is also the author of Peers Inc: How People and Platforms are Inventing the Collaborative Economy and Reinventing Capitalism.

Together our speakers will describe the steps we need to take to make a sustainable future a reality.

Hidenori Furuta, COO and Head of International Regions, Fujitsu

Hidenori Furuta
COO and Head of International Regions, Fujitsu

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 Robin Chase, COO, Zipcar

Robin Chase
Entrepreneur, Co-founder and former CEO of Zipcar

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Highlight Session 2

The seven key focus areas to make the world more sustainable

Fujitsu will focus on seven business areas to achieve our purpose. Join Megumi Shimazu, Fujitsu’s Head of Global Solutions Business, on a journey through these strategic priorities, and how Fujitsu is delivering on them. Megumi will show how Fujitsu will empower society with an issue-driven approach, and by combining cutting-edge technologies, can lead our society towards a greener and more sustainable future.

Megumi Shimazu, Head of Global Solutions Business, Fujitsu

Megumi Shimazu
Head of Global Solutions Business, Fujitsu

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Highlight Session 3

Fujitsu’s Technology Vision: the View from the CTO

Vivek Mahajan, Fujitsu’s Chief Technology Officer, sets out Fujitsu’s R&D strategy and the technologies driving Fujitsu’s key focus areas. He will show how innovation is enabling Fujitsu’s customers to transform their businesses and how it can help us to solve wider social issues.

Vivek Mahajan, Chief Technology Officer, Fujitsu

Vivek Mahajan
Chief Technology Officer, Fujitsu

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Highlight Session 4

Empowering the next generation

Anne-Marie Imafidon is a mathematician, social campaigner and co-founder of Stemettes, a UK-based social enterprise that promotes careers in science and technology to young women. Anne-Marie was a child prodigy, winning a scholarship to study mathematics at John Hopkins University at the age of 13, and receiving a Masters from the University of Oxford at just 20 years old.

Since launching in 2013, Stemettes has helped 45,000 girls realize their potential in Science, Technology, Engineering and Mathematics (STEM) subjects. In this session, Anne-Marie discusses how we can attract more young people into technology careers, and how this young talent can drive sustainability.

Anne-Marie Imafidon

Anne-Marie Imafidon
Co-Founder of Stemettes

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Our Highlight and Breakout Sessions will focus on how digital transformation can help you meet your business challenges and achieve your sustainability goals.

Discover how Fujitsu can empower you to be a change-maker.

Explore our regional program

Fujitsu ActivateNow provides focused regional programs featuring speakers from local Fujitsu, partner and customer organizations, exploring their specific challenges and opportunities. With our on-demand sessions, you can now explore these programs, anytime at your convenience.

Click on the region for full details of the program and to register to on-demand sessions.

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