Find your way through the data jungle with the right storage technology!

Businesses have to become data-driven if they want to navigate the data jungle successfully. The journey of digital transformation depends on how well organizations can collect, store and manage data, and integrate it into their enterprise operations to transform data into money. The trees in this data wilderness are your guiding lights – they represent diverse data storage technologies that are each efficient, secure, available and easy to manage – when seeded in their natural habitat. The more you understand them, the easier your journey will be.

So come with us on this journey of exploration – to get up-close and personal with the trees of the data jungle – the data storage technologies that will help you tame data in the wild and unlock its real power.

Succeed in your data-driven journey

Don’t miss the forest for the trees
Evolve Or Perish

In the data jungle, data is everywhere – and you are right in the middle of it! The terrain is challenging, and your survival is uncertain. The way out is to focus on the larger goal of data-driven transformation. The river of data growth flows through the woodlands, and each landscape of trees presents an opportunity for you to explore new data storage technologies that will help you evolve and succeed in your digital transformation journey.

Deliver business value

Find your way through the woods
Not if, but how?

The exhaustion of a long journey and the fear of the unknown can be overwhelming, but you don’t have to embark on this journey alone. A guide who knows the landscape can be a vital asset when choosing between diverging paths. A trusted advisor can help you navigate the maze of diverse data storage and data protection technologies, and use deployment models to help you choose the best option – tailored to address your specific requirements in order to turn data into money.

Create your future data architecture

Make your own path
Thrive and not just survive

To follow the herd is to survive; to thrive is to become a trailblazer who charts their own path. Your unique data-driven transformation journey will help expand your customer base, generate new revenue streams, optimize resource deployment and expand your ecosystem of partners and suppliers. While you efficiently manage the continuous expansion of the variety, velocity and volume of data, the fruits of the jungle offer valuable insights that differentiate you and ensure that your business blooms.

Ensure cyber security

Flashlights to guide your journey

Investing in data storage in the age of cloud & compliance

Learn how the pursuit of business objectives creates data-related challenges that ultimately translate to storage system requirements

Updating your data storage plans for the era of cloud

Understand why modern, futureproof data storage solution is essential for digital transformation

How hybrid IT changes your data journey?

Discover how new approaches to planning and consuming storage – to your data journey - can improve interoperability by supporting an evolution to hybrid IT.

Journey through the woods

Redwoods of the data jungle: Traditional RAID Storage



Have you ever heard of the redwoods? These magnificent trees are some of the oldest and tallest in the world. They can live for over 2,000 years and can tower over 300 feet.  Traditional RAID storage is like the redwoods of the data jungle, continuously evolving to support both legacy enterprise applications and modern cloud-native applications, while effortlessly matching demands of scale-up and scale-out storage.  Both have stood the test of time, thriving in adverse conditions - and their adaptability is a lesson in survival.

Traditional RAID storage and redwoods: How are they similar?


Redwoods are unique evergreen trees. They are highly adaptable as their treetop needles are different from the ones on lower branches to accommodate differences in moisture and light. Their shallow root systems extend several dozen yards from the base and intertwine with other redwood trees, offering better strength to withstand strong winds, earthquakes, storms and prolonged flooding. They also grow very fast, have thick barks and are rich in tannins- making them resistant to fire, insects and rot.

Traditional RAID storage is akin to the redwoods; they too support a mix of storage technologies that can be combined to match different data storage requirements:

  • Hybrid Storage: Ideal balance of capacity, price and performance
  • All-Flash Storage: Optimal price/performance
  • NVMe All-Flash Storage: Extreme performance with minimal latency for the most demanding applications

Integrated data protection capabilities of traditional RAID storage systems like smooth migration, replication and transparent failover ensure business continuity with no disruptions or unplanned downtime.

Understand more about traditional storage technology


The data jungle contains different trees, shrubs and even weeds, but the redwoods are one of a kind. They don’t grow overnight; they too start as tiny plants that mature into towering trees over time.

Your storage investment in traditional RAID storage is similar: what may start as small budget allocation for hybrid or flash storage can grow to become an indispensable part of your data center. Data storage that delivers the highest levels of storage performance and reliability - helping you collect, consolidate and harvest data to transform it into real insight.

Adopting traditional RAID storage and integrating this into your data center infrastructure can accelerate your digital transformation journey. It can help you to predict market trends and customer preferences, run your business applications uninterrupted, have smarter storage management and guarantee business continuity.

Discover the business perspective on traditional storage


Software-Defined Storage … it comes with the beauty of a rainbow



In its native mountain rainforest habitats and humid tropics, the rainbow eucalyptus (Eucalyptus deglupta) is one of the fastest growing trees on earth. High levels of rainfall allow the tree to grow at an impressive speed – both in height and in width.

Software-Defined Storage (SDS) grows rapidly, too, but rather than being dependent on a constant flow of water, it feeds on the data stream. The flood of data is what urged the IT industry to develop Software-Defined Storage – a solution to grow in capacity as well as in performance – with ease.

The pace of growth is not the only beauty of the rainbow tree and SDS. Are you curious to explore the rainbow of Software-Defined Storage? The legend says that there is a treasure hidden at the end of the rainbow…

Software-Defined Storage: The Rainbow tree of the data jungle


Thanks to its rapid growth and the suitability of its fibers for paper production, rainbow eucalyptus is cultivated on plantations. But its uses don’t stop there. The rainbow tree is also cultivated as an ornamental plant in gardens and parks, thanks to the exceptional coloring of its bark. It is smooth and brownish colored, but because cracks develop in it year after year, the bright green bark underneath is revealed, which progresses through a color spectrum from bright blue and violet to orange and fire red, before becoming yellowish-brown. It is this colorful bark, with its ever-changing appearance, which gave the rainbow tree its name.

SDS also offers more than just the capacity for growth, even if this is its most well-known feature. The treasure of SDS – at the end of the rainbow – is that it not only supports new-age workloads and cloud-native apps, but is originally designed for such environments.
New age workloads being written today stress their underlying systems and storage in quite different ways from yesterday’s monolithic and client-server apps. Examples include:

  • use of micro-services to provide flexibility
  • use of containers for deployment
  • making extensive use of APIs

Cloud-native apps appear in their millions every year and require a fast response to changing conditions. SDS fits well into such an IT environment, where a major challenge is the need to support many workloads that may change dramatically over short periods of time – just as the composition of various colors of the rainbow tree changes every year and never looks the same.

Specifics of Software-Defined Storage - and how it can help


The capability of the rainbow eucalyptus to multiply and spread is also impressive. About 1 g of dry seeds produces thousands of seedlings. Distributed by rivers they grow densely crowded. Similarly, SDS grows following the stream of data from the datacenter core, to the edge, and to the cloud.

Nonetheless, there are certain things to be considered: The rainbow tree grows fast, but not everywhere. So the plants cannot tolerate frost. Also SDS will not flourish everywhere. It is unlikely to fit all the possible storage requirements, and traditional storage systems still have an important role to play.

No IT strategy stays fixed, as business needs and storage technologies evolve. SDS has now matured to the degree that it is ready for widespread usage, so the question should be “Where and when does it make sense for you to bring it into your enterprise?”.

Changing storage requirements and the case for SDS

Japanese Maples in the data jungle: HCI as a Storage option?



Have you ever been in a Japanese garden? These beautiful gardens are carefully planned, and the perfect harmony of the stones, moss, water and trees make it a place you want to linger and relax. One of the most beautiful plants you find in a Japanese garden is the colorful maple tree that creates the tranquil atmosphere in the garden. An HCI solution is similar: multiple elements like compute, storage and network are put together to form a perfect harmonious solution.

The value of HCI solutions


When you‘re walking through a Japanese garden you can enjoy the tranquil atmosphere that is common to all Japanese gardens. Nevertheless, there are differences in how the gardens are designed. No garden is identical to any another. There are thousands of Japanese maple varieties: three species are commonly called Japanese maple - Acer japonicum, Acer palmatum and Acer shirasawanum. But it is not only the components of the garden that vary, but also the overall garden design. The way the trees, stones, moss and water are combined follows the individual view and preference of the owner.

Similarly, HCI systems are set up to solve the demands of the customer’s IT landscape. The results may be different, but all solutions provide an integrated, pre-tested, pre-certified combination of servers, storage, network connectivity and software ensuring governance requirement. This allows you to find the calm in chaos in your journey to data-driven enterprise.

What you need to know when planning your hybrid future


Even if it appears, a Japanese Garden is not a self-contained, isolated eco-system. It needs to be embedded in it‘s environment and the related conditions around it can influence it. For example wheather conditions influence how much a garden has to be maintained. In areas with little rain, some plants will survive better and others have to be watered to survive which puts an extra workload on the gardener.

On a first view HCI appears as a complete encapsulated solution in a box. Nonetheless it has to interact with the customer’s data center landscape and to be aligned with his individual business needs. In this context, it’s not always the technical components that are the decisive factor: sometimes the professional services or included software licenses can become the key buying factor.

Fujitsu offers different HCI solutions based on Vmware, Microsoft Azure Stack or Nutanix and it has the expertise to advise in individual customer situations.

Learn more about HCI solutions from Fujitsu

Data backup – baobab of storage



The baobab is known as the “tree of life” due to its ability to store gallons of water that can later be accessed as a life-saving resource for thirsty animals and humans. In a data-driven world, data backup is a parallel phenomenon to this “tree of life.” After all, it’s essential to keep your business alive – even during challenging times. “Gallons” of data from the edge, core, or cloud are economically protected and swiftly recovered after planned or unplanned downtime. A backup ensures business efficiency and keeps your business running. Rely on your backup – just like you would depend on the baobab tree during a hike.

Why is Data backup compared with Baobab tree?


Your journey can be free of hurdles – if you are well prepared and have planned for all the possible contingencies and threats. Baobab trees are known to resist drought, fire, and turmoil. They are a perfect companion when you run out of water on your trip. In an era of digital transformation, data backup is like a baobab – agile, frugal, and resilient. Enable your business to withstand data threats, mitigate risks, and enhance performance with robust and reliable backup.

  • Like the baobab, Fujitsu’s data storage is not only agile and versatile, but can also be easily integrated to – and managed from – any kind of IT environment. The data protection solution from Fujitsu lets you transform your experience into a genuine enabling force for digital business growth, efficiency, and continuity. The baobab tree has survived for millenia, while providing the essentials of food, water and shelter to those in its environment. Importantly, Fujitsu’s data backup is also multifaceted and designed to suit your specific IT environment:
  • Backup appliance – Consolidation and simplification of backup operations
  • Backup software – Increases operational efficiencies
  • Tape system – Cost-effective and helps thwart cyber-threats

Data protection is assured even if you need to protect business applications in physical, virtualized or hyper-converged environments.

Role of Data protection in a data jungle


Over the years, the baobab tree has evolved to be a resourceful and magnificent species capable of surviving in harsh weather conditions. Data backup has significantly ramped up to not only protect the data efficiently, but also to provide performance enhancements. On your journey through the data jungle, take data backup with you for greater confidence and agility.

Learn more about Data backup

Data Archive - Dragon blood of the data jungle



The dragon blood tree has adapted for survival in tough conditions with low amounts of soil, such as on mountaintops. Nonetheless, it has existed for thousands of years, producing flowers and nourishing birds with its fruit. You can incorporate similar capacities into your archiving strategy and thus enable your archived data – on a limited budget – to outlast all external threats. Similar to the life of a dragon blood tree, your data’s longevity will be uncompromised and will continuously provide value that truly drives your business decisions.

Why is Data archive matched with Dragon blood tree?


The structure of the dragon tree is seemingly inverted with a densely packed crown and leaves only at the very top of the tree. Its unique shape allows the tree to take up less space on the ground, thus begging a comparison to data archiving: the business insights and decision-making power derived through analysis emerge from the volumes of archived data. Furthermore, archiving data efficiently saves storage space and lets your business systems run more optimally.

Did you know that the resin of the dragon blood tree has been used as a powerful health supplement for centuries? Indeed, it is a little known fact and makes the tree a hidden gem. In the same way, data archiving has vast potential business benefits. Apart from satisfying regulatory compliance and demands of eco-efficiency, archived data lets you reuse the old data and makes it a value enabler for businesses. Furthermore, you can optimize the operational efficiency and confidently meet SLAs of the storage systems. Fujitsu data archive solution includes:

  • Archive appliance – Simplify archive operations
  • Archive software – Discover unstructured data
  • Tape system – Cost-effective long-term data retention


Applications of the dragon blood tree have evolved from just being used for varnish to universal remedies. Once overseen for purposes of regulatory compliance to maintain data for long-term usage, data archiving is now considered a versatile form of second-tier storage to safeguard data from cyber threats, mitigate risks, optimize operations, and achieve long-term sustainability. Moreover, in times of machine learning, artificial intelligence, and big data analytics, they are a great resource for deriving real-time value.

Learn more about Data archive

Let’s co-create your data-driven enterprise.

Building a Data-Driven Enterprise - A foundation to digital transformation

Fujitsu’s proven methodology enables organizations to unlock the value of data to drive disruptive business decisions regardless of where it is located across multiple hybrid environments.

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Data-centric storage at its best - Rely on a well-synchronized portfolio

With more than 50 years of experience in storage, Fujitsu provides all-flash arrays, hybrid systems, software-defined storage, tape libraries and data protection appliances, to synchronize storage resources with business priorities.

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Servers for the data-driven
world - FUJITSU Server

Our servers are available as expandable tower servers, versatile rack-mount servers and density-optimized multi-node servers as well as GPU servers optimized for AI, Data-Science, VDI, HPC and Graphics.

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