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  5. Blockchain Technology and Cloud-based service platform Virtuora DX helps Mitsubishi Estate to collaborate with different industries to create innovation and new businesses

Blockchain Technology and Cloud-based service platform Virtuora DX helps Mitsubishi Estate to collaborate with different industries to create innovation and new businesses

"To become a company capable of transforming itself in response to changes in urban environments, we must collaborate with those in different industries to accelerate open innovation and generate new businesses. There are many things that we need to learn regarding ICT, and we expect Fujitsu, a company with strengths in this area, to teach us."

Hiroshi Sano, General Manager, Open Innovation Promotion Office Area Brand Management Department Mitsubishi Estate Co., Ltd

Applying blockchain to facilitate cross-company data usage and launching a consortium to find new insights.

Customer

A comprehensive real estate developer, Mitsubishi Estate Co., Ltd. boasts the leading position in the Japanese market, operating a spectrum of businesses in diverse fields related to real estate, including an office building business centered on the Marunouchi district in central Tokyo, a retail property business, a residential business and a hotel business.

Challenge

Mitsubishi Estate wanted to contribute towards society by redeveloping Tokyo’s Marunouchi area in the OMY district where its head office is located. Seeking to transform OMY into a business and innovation hub, the company wanted to establish partnerships across industries to help with urban renewal.

Solution

The project involved many organizations working together and Fujitsu provided a secure data environment as well as as a cloud-based service platform to distribute and use data securely.

Benefit

  • Participating companies can readily share data with each other
  • Analyzing this data allows these companies to create new services and business models

Download

CS_2019Jul_Mitsubishi Estate.pdf (1.20 MB )

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