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  7. Fujitsu Semiconductor will Attend IIC-China 2011 Spring Show with Brand New Products

Fujitsu Semiconductor will Attend IIC-China 2011 Spring Show with Brand New Products

Fujitsu Semiconductor (Shanghai) Company Limited

Shang Hai, February 21, 2011

Fujitsu Semiconductor (Shanghai) Co., Ltd. today announced that it would attend the 16th International IC-China Conference and Exhibition (IIC-China 2011) held in Shenzhen Convention and Exhibition Centre on February 24 to 26, 2011, and will exhibit its products and solutions for automotive electronics, consumer electronics, wireless communication, power management, storage and other fields. In the field of automotive electronics and MCUs, Fujitsu Semiconductor introduced innovative products, demonstrating its leadership. Fujitsu Semiconductor’s first commercial multimode transceiver and mobile equipment system solutions for wireless communication will be exhibited publicly in IIC-China Spring Show for the first time, and a variety of product lines show technical strength of Fujitsu Semiconductor. Warmly welcome you to visit Fujitsu Semiconductor at Booth 2H11 during IIC-China Spring Show.

"Fujitsu Semiconductor have taken root in Chinese market for many years, insists on the idea of innovation and excellence, keeps pace with the times and continues to develop various products and solutions to meet market demand", Guowei Zheng, vice president of Marketing Asia/Pacific of Fujitsu Semiconductor, said. "As one of the most influential events in Chinese semiconductor industry, IIC-China provides Fujitsu Semiconductor with a valuable opportunity to exchange and share ideas with others and helps us offer more and more IC solutions to China and increasingly expanded markets."

As for automotive electronics, Fujitsu Semiconductor will focus on MB9G711 32-bit MP3 microcontroller for automotive, MB91590 series of system controllers and FlexRay-CAN gateway solutions. MB9G711 32-bit MP3 microcontroller for automotive features built-in MP3/WMA/AAC/OGG decoding function, internal audio DAC and powerful ARM946 core, has operating frequency of up to 166MHz, is integrated with USB, SD/MMC card and NAND interfaces, can be applied to new generation low-cost multimedia digital audio system for automotives, achieves the highest performance/cost, and meets high quality requirements of consumers for car audio systems. Furthermore, Fujitsu Semiconductor also offers reference software solutions corresponding to MB9G711 so that our consumers can quickly develop low-cost car audio systems. MB91590 series of system controllers for automotive dashboards and console panel newly released by Fujitsu Semiconductor feature GDC graphic function, an internal graphic RAM, a PAL/NTSC analog video input interface and three CAN bus interfaces, and can realize high-performance graphic instrumentation control function. Fujitsu Semiconductor's FlexRay-CAN gateway solutions include three types of 32-bit microcontrollers, namely MB91F465X, MB91F467M and MB91F467B, and can optimize routing structure for automotive communication system.

Regarding consumer electronics, Fujitsu Semiconductor will focus on the latest 8FX microcontrollers including MB95560, MB95430 and MB95410, and new generation 32-bit general-purpose microcontrollers of FM3 family. MB95F430 half-bridge induction cooker solution integrates operational amplifiers and voltage comparators, AD converters and FRT and OCT modules, can drive half-bridge double-IGBT, has the power of 600W to 5000W and is the simplest half-bridge induction cooker solution. MB95410 series of power meter solutions feature three UARTs, 4/8COM LCD display controllers, AD converters and 60k Flash ROMs, and meet the specifications for main-stream power meters. Fujitsu Semiconductor’s FM3 products are highly recognized as soon as they were released, inherit Flash memory technology and peripheral functions, provide our consumer with higher-performance microcontrollers and higher value added by using CortexTM-M3 core for embedded market, and are applicable for large household appliances, office automation equipments, digital audio/video, medical equipments, safety equipments, FA and industrial market.

With the development of electronics and communication industries and product update, Fujitsu Semiconductor gradually perfects and introduces complete semiconductor chip system solutions for wireless communication equipments, and our products include RF transceivers, video signal processing chips, power management and mixed signal chips, microcontrollers, safety management chips, memory chips and so on. In this show, Fujitsu Semiconductor will exhibit mobile equipment system solution for wireless communication for the first time. This solution features MB86L10A RF transceivers which can save SAW filters between TX and RX stages in 3G and LTE and low-noise amplifiers, power management IC with compact design and high efficiency, micro-miniature buck/boost DC/DC converters supporting operating frequency of 6MHz, Milbeaut® mobile video signal processor and H.264 video processing IC with industry-leading low power and small size. MB86L10A RF transceiver is the first commercial RF transceiver supporting multimode and multi-frequency, and is suitable for frequency band for wireless transmission. This transceiver has open MIPI standard digital interface (DigRF) and its frequency band can be adjusted on the basis of software API interfaces. Compact RF module can save components and board space for mobile phone manufacturers, and reduce product cost.

In addition, Fujitsu Semiconductor will exhibit power management IC solutions for large-sized LCD panels and power management chips for mobile applications as well as MB86C311 series of USB 3.0-SATA bridge chip for PC peripheral memories. MB86C311 series of chips are based on Fujitsu Semiconductor's MB86C301 (which is the first high-speed data transmission chip supporting USB 3.0 and super-speed USB), realize safe, reliable and super-speed connection between host and external SATA storage device (such as HDD, SSD and blue-ray driver) and provide our customers with robust solution. Fujitsu Semiconductor will also exhibit the latest MB86E501 for demanding RAID structured storage devices (such as HDD and SSD), which can bring new high-speed experience to our consumers.

About Fujitsu Semiconductor (Shanghai) Co.,Ltd.

Fujitsu Semiconductor (Shanghai) Co., Ltd. was established in August 2003 as Fujitsu’s semiconductor business representative in China. Headquartered in Shanghai, it has branch offices in Beijing, Shenzhen and Dalian to provide sales and service support to customers throughout China.
Fujitsu Semiconductor (Shanghai) Co., Ltd. offers an extensive range of products from microcontroller, application-specific integrated circuit (ASIC), application-specific standard product (ASSP), system-on-chip (SoC) to system memory, that can be supplied as product or complete solution. With technology resource centres and ASIC design support centres strategically located in Hong Kong , Shanghai, Taiwan and Chengdu, as well as Heavy investments in design and engineering capabilities and application support resources, complemented by a regional network of design partners, suppliers and distributors, Fujitsu Semiconductor (Shanghai) Co., Ltd. can readily delivers innovative and value-added solutions and varied range of products to its target markets in China.
For more information, please see:

Corporate Planning & Communications:Cao Miao

Phone: Phone: +86 21-6146-3688
Fax: +86 21-6335-1610
E-mail: E-mail:
Company:Fujitsu Semiconductor (Shanghai) Co., Ltd.

Date: 21 February, 2011
City: Shang Hai
Company: Fujitsu Semiconductor (Shanghai) Co., Ltd.


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