Knowledge Management strategy
Imagine...
...no matter whom in your organisation is talking with your customers, he or she will know what products and services you can offer.
...if every relevant staff member can readily access customer information so that customer conversations always take account of personal circumstances.
...if any staff member is unsure about what to do he or she will know where to find the answer or who to speak with.
...if a staff member is ill or leaves, there is always someone else who can take over his or her responsibilities.
...if you could minimise costs and risks and maximise profit because any relevant experience from any staff member anywhere in the world is always taken into account in the development of your products and services and in all customer proposals or quotations.
We can all dream. Dreams and visions are an essential element in the success of all organisations. One approach that can contribute to realising these dreams is to 'Mobilise your organisation's Knowledge'. In all organisations, knowledge is an asset and a major source of value in the business.
Most organisations continue to fail to mobilise their knowledge. Take a closer look. Didn't someone just "re-invent the wheel"? Are there groups working in silos? Does part of the "corporate memory" walk out the door when employees leave? How well is the knowledge/expertise of individuals leveraged? Is such knowledge available to everyone else?
The results in business terms include poor quality of service delivered to the customer, increased risk in business operations, limiting of business opportunities and reduction in competitiveness. The obvious consequence is a potential negative impact on profit margins.
How can we address these challenges? You've undoubtedly heard of Knowledge Management and the potential benefits it can bring. However, in trying to tackle Knowledge Management too many organisations have focused on the capture of knowledge content rather than its use, often with a heavy emphasis on technologies. That why, at Fujitsu, we believe the focus must be on Mobilising Knowledge with the main areas of attention directed at people and processes. That is the only way to enable your employees to apply the knowledge they need directly in their everyday working practices, or at the Point of Performance.
Fujitsu understands the complete spectrum of requirements that enable organisations to mobilise Knowledge and has developed a wide range of services, which we tailor to meet our clients' needs. These services can be integrated with other related services such as those for Mobile Working, Enterprise Content Management, Document Management, B2B, B2C, and Web Services.
We can combine these services with our extensive technical expertise and knowledge of software and technologies to develop a complete a solution. A full programme solution might start with an audit, followed by the evolution of a strategy, leading on to the development of a complete architecture and the ultimate implementation of a complete programme supported by a tailored technological solution.
We work with our clients to provide the most relevant services, and level of services, ensuring in-house client expertise is used where available and that appropriate expertise is transferred. This ensures the most cost-effective approach and the ability for longer-term self-sufficiency where desired.
An important feature of our approach is our methodology for Value Management, which directly addresses the major issue of realising benefits from knowledge related initiatives.
