Peter Wolf

Vice President Self-Service Strategy

Peter Wolf serves as vice president of self-service strategy. He was appointed to his current position in May 2008. Previously, Wolf was vice president, marketing since May 2006.

Wolf is responsible for leading the overall strategic direction of the self-service group to develop and market comprehensive self-service solutions and services to the retail industry, among others.

Previously, Wolf was vice president of product management at MobileLime. While at MobileLime, Wolf was instrumental in shaping the go to market strategy and expanding the company’s merchant base from 16 to more than 80 merchants, including MobileLime’s first national retail account. MobileLime is a venture-backed technology start-up focused on the delivery of mobile phone-based loyalty and payment solutions for numerous retail markets. Prior to MobileLime, Wolf was general manager of CRM Solutions at Triversity Incorporated, a retail technology vendor focused on software, services and hardware integration for general retail, specialty retail, grocery, drug and convenience store markets. While at Triversity, he was instrumental in developing, launching and growing year-on-year revenues of the company’s Allegiance software suite.

Previously, Wolf was director of new business development for ICL Retail Systems, the predecessor company to Fujitsu Transaction Solutions, where he focused on marketing CRM solutions.

Wolf holds a B.S. in Marketing and Computer Information Systems from Manhattan College, where he was awarded the Dean James L. Fitzgerald Medal for Managerial Sciences; and an MBA in General Management from Rutgers Graduate School of Management.