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Epson Joins Fujitsu’s Pervasive Retailing Alliance

Alliance Enables Retailers to Minimize Time, Cost and Risk of Real-time Interoperability

Fujitsu Transaction Solutions Inc.

Frisco, TX, April 12, 2007

Fujitsu Transaction Solutions Inc. today announced that Epson has joined the company’s Pervasive Retailing™ Alliance (PRA), a select group of retail technology vendors that collaborates to enable retailers to provide consumers personalized interactions on the device of their choice, anywhere, any time and every time.

Pervasive Retailing Alliance members work in partnership to provide end-to-end solutions enabling retailers to minimize the time, cost and risk of creating real-time interoperability between disparate applications and devices that support a multitude of retailing interactions. Alliance members have solutions that support, augment or integrate with Fujitsu’s Pervasive Retailing Framework, a set of software and tools that permit easy interoperability of retail technologies, like point-of-sale terminals, self-checkout kiosks, loyalty systems and back office systems.

As a member of the PRA, Epson and Fujitsu will continue to work closely together in the following areas:

  • Integrate Epson products and technologies into Fujitsu’s product development cycle
  • Collaborate on sales and marketing opportunities
  • Incorporate Epson products into Fujitsu U-Scan self-checkout systems
  • Showcase the latest Epson technologies in the Pervasive Retailing Center (PRC) located at Fujitsu Transaction Solutions’ headquarters in Frisco, TX.

"Retailers are clearly expressing the need for a solution to address the challenge of multi-vendor, multi-platform interoperability," said Lauri Suermann, Pervasive Retailing Alliance director at Fujitsu Transaction Solutions. "For the past four years, Fujitsu has been developing the Pervasive Retailing Framework and Toolkit to enable this capability. These components are live and are adding value in retailing environments today, and this alliance will help further extend this capability by leveraging complimentary solutions from the PRA members."

"Epson is committed to developing technology solutions that allow retailers to run their stores smoothly," commented Bud Weist, vice president of sales and marketing, Epson System Device Group. "The Alliance allows us to work more closely with Fujitsu – a long-time valued Epson partner – to offer retailers even more options for enhancing store technologies."

About Epson

Epson offers an extensive array of POS printers and transaction terminals and digital marketing solutions for the retail, hospitality, supermarket and banking markets. Epson was ranked first in POS peripherals in the RIS News 2006 Hardware Leaderboard and the Vertical Systems Reseller 2006 Hardware Leaderboard. Founded in 1975 and headquartered in Long Beach, CA, Epson America, Inc. is the U.S. affiliate of Japan-based Seiko Epson Corporation, a global manufacturer and supplier of high-quality technology products that meet customer demands for increased functionality, compactness, systems integration and energy efficiency.
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About Fujitsu Transaction Solutions Inc.

Fujitsu Transaction Solutions Inc., a wholly owned subsidiary of Fujitsu Limited (TSE: 6702), collaborates with retailing companies to relentlessly reduce their costs and facilitate consumer interactions that improve their profitability. Fujitsu’s Pervasive Retailing™ approach enables companies to minimize the time, cost and risk of creating interoperability between disparate applications and devices that support a multitude of consumer touch points. Fujitsu’s offering includes solution software, point-of-sale store technology, U-Scan self-checkout systems, self-ordering systems and multi-vendor lifecycle services. Customers include Canadian Tire, Chevron Corporation, Hallmark, Hannaford Bros., H-E-B, Kroger, Loblaws, Nordstrom, Payless ShoeSource, PetSmart, Regal Cinema, Staples, Stop & Shop and The TJX Companies, among others.
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Press Contact - FAI

Phone: Phone: 224 545 2705
E-mail: E-mail:
Company: Fujitsu America, Inc.

Finn Partners

Phone: Phone: 212 593 5844
E-mail: E-mail:
Company: Finn Partners


Date: April 12, 2007
City: Frisco, TX