Electronic shelf edge labels
Retailing at the speed of light
Enhancing the customer experience means finding innovative new ways to communicate with and educate shoppers, so that they can make informed purchasing decisions, based on accurate and up-todate information. Electronic shelf edge labels offer retailers a cost-effective solution to the problem.
Until recently, the only option open to retailers has been the implementation of either an infrared or radio frequency instore network. However, these solutions are plagued by technical restrictions and operational limitations - to say nothing of the expense of developing and maintaining an entirely separate network. Now, the optical transfer of data to electronic shelf edge labels is revolutionising the way that retailers conduct their business - by enabling prices and promotions to change literally at the speed of light!

Fujitsu offers a full suite best-of-breed retail solutions to empower staff, support business processes and deliver the customer experience - cost effectively Read more about in-store solutions >>
