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  4. Delivering Customer Experience - Through our culture

Delivering Customer Experience - Through our culture

Inspiring employee’s to help clients build stronger customer relationships:


Building our culture through the Reputation Programme

As a services organisation, our reputation and results very much depend on the quality and attributes of our people. Whilst external marketing campaigns can help establish a reputation with those who are familiar with a brand, we feel our people can make a fundamental difference in delivering value for our customers.

In contrast to many of our competitors, our marketing to the general public is minimal; instead we choose to empower our employees to live our company values through everyday interaction with the customer. We think Realism is a really important component of doing business.

Through the Reputation Programme, we have fostered an internal culture which is open and honest, and more importantly, customer focussed. Our customers tell us they see us as a solid partner who actually delivers on the promises that we make; promises that are best for them as our customers.

After picking up two HR awards for the Reputation Programme, we have started to work with a number of clients to implement personalised programmes into their own organisations.
Read the press release: Fujitsu Services wins two HR Excellence Awards

Awards we have received

Fujitsu is one of just nine UK organisations to be awarded Investors in People Champion status for 2006. This is recognition of the way we have developed our employees in line with our business and customer goals – standards which we are introducing across Continental Europe.
Read the press release: Investors in People announces nine new ‘Champions’ of people management

We have also been named winner of the 2006 CIPS Supply Management Award for ‘Supplier Relationship Management’. Our innovative entry focused on our SRM process and beat entries from major companies including BP, GSK and BAE Systems.