Fujitsu Microelectronics Asia Pte Ltd

Fujitsu joins forces with Amedia Networks to expand Asia Pacific Wireless Multimedia Markets

Singapore, December 11, 2006 — Fujitsu Microelectronics Asia Pte Ltd today announced that Fujitsu Electronic Devices Group Asia (EDGA) and Amedia Networks, a US-based company have established a collaboration to expand the wireless multimedia market in Asia Pacific regions.

Under the cooperative agreement, EDGA integrates its digital AV devices into Amedia Networks wireless multimedia connectivity solutions, then to market the complete system solutions across Asia Pacific and global markets. At present, EDGA has successfully deployed the new product to some of its customers.

As a leading supplier of components to digital AV applications, this joint effort with Amedia Networks represents a natural progression of EDGA’s plan to further enhance its influence in wireless multimedia market and strengthen its competitive positioning in this market segment. Furthermore, the integration of Fujitsu’s technology into Amedia Networks’ solutions will deliver better support for wireless infrastructure in the fast growing wireless multimedia application markets.

”The three strategic markets of EDGA are digital wireless multimedia, consumer electronics and automotive electronics. Our collaboration with Amedia Networks covers two of the three and this will support the expansion of EDGA’s business in wireless multimedia sector. Amedia Networks has a leading position in providing wireless multimedia connection solutions, combining it with Fujitsu’s CODEC device, will give us a strong marketing edge in the digital AV platform.” said Edwin Kwong, EDGA’s Senior Vice President of Sales and Marketing.

As a founding and board member of the WiMAX Forum, Fujitsu is committed to the development of applications based on wireless technology. It also offers a competitive line-ups of MPEG CODEC devices.

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About Fujitsu Electronic Devices Group (Asia)

Collaborating collectively on its distinct strengths and expertise, Fujitsu Microelectronics (Shanghai) Co. Ltd., Fujitsu Microelectronics Asia Pte Ltd and Fujitsu Microelectronics Pacific Asia Ltd consort to form “Fujitsu Electronic Devices Group Asia” (in short, EDGA), to provide “a one-stop centre” of its semiconductor products to all customers in the entire Asia-Pacific region. Besides sales and marketing of semiconductor products, EDGA offers flexible business and system solutions for the automotive, industrial and consumer applications markets; design and technical support for its customers, locally and regionally.

With technology resource centres and ASIC design support centres strategically located in Shanghai, Hong Kong, Shenzhen and Singapore, EDGA can speedily and competitively meet customers’ stringent design-in requirements on ASSP, MCU and ASIC products. Heavy investments in design and engineering capabilities and application support resources, complemented by a regional network of design partners, suppliers and distributors, EDGA can readily delivers innovative and value-added solutions and varied range of products to its target markets in the Asia Pacific region.

About Fujitsu Microelectronics Asia Pte Ltd

Fujitsu Microelectronics Asia Pte Ltd (FMAL) was established in 1986 to provide semiconductor sales and support solutions to customers in Southeast Asia, India and Oceania. FMAL offers a diverse array of application-oriented semiconductor products and solutions such as ASIC, ASSPs, microcontrollers / microprocessors (FR-V), System Memory (Flash Memory / FRAM / FCRAM) and System LSIs (DVD MPEG Source Decoders / MPEG –2 Encoders).
For more information, please see: http://www.fujitsu.com/sg/services/micro/semiconductor

About Amedia Networks, Inc

About Amedia Networks, Inc Amedia Networks, Inc., a California corporation, is a fabless semiconductor company that specializes in development of semiconductor chipset for wireless multimedia connectivity. Amedia’s wireless networking solutions enable its customers to deliver advanced products that provide users with high-quality wireless multimedia services including video, audio and data. Amedia Networks, Inc. is headquartered in San Diego, California.
For more information, please see: http://www.amedia-networks.com

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