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  6. Wireless in Logistics - strengthening geographic reach and competitiveness around the world

Fujitsu Hong Kong Limited


Wireless in Logistics - strengthening geographic reach and competitiveness around the world


Hong Kong, May 30, 2002 — Apart from the provision of efficient and reliable shipping, supply-chain and related management services, one of the major challenges logistics industry faces is the ability to provide accurate tracking service for clients. Inaccurate information about arrival time of packages and loss of tracking of flow of goods can become big issues.

In this electronic era, customers are expecting on-line tracking service or even "e-Logistics" to be provided by their logistics partners. Embracing new technology in scheduling, planning, tracking, optimizing and reporting of mobile resources becomes the emphasis of logistics. Wireless technologies and web-based software applications, which enable large amounts of logistics data to be captured both accurately and without delay, is the solution for achieving such goal. Fujitsu, a well-established supplier of IT and Telecommunication solutions and her strategic partner NewsPage, Asia's leading wireless applications provider, see the opportunities in the logistics value chain partners and determined to provide wireless solutions to the industry.

James Pang, General Manager of Fujitsu Hong Kong Limited said, "Wireless together with Internet become hot spot of growth in e-commerce sector. Wireless has an important impact on many businesses, in particular logistics. It is because the industry involves a host of mobile resources and requires fast information exchange for effective implementation. Logistics companies can experience productivity and efficiency gains through better management of mobile resources."

"Logistics is all about customer service. To keep customers well informed of the delivery status of their goods becomes a critical success factor. With our wireless solutions, logistics companies can get real-time information about delivery status from the delivery crew through their Fujitsu's TeamPad handheld. Our system sends the full information to the TeamPad devices at the time we receive orders from customers." said Wendy Lim, General Manager of Business Development for NewsPage.

James supplemented, "Not only the delivery crew can read the information in real-time from TeamPad about the goods to be collected, time of collection, as well as delivery time and place, they can also instantly update status of delivery through the device. As a result, customers can easily track the record on Internet or through the customer service hotline."

James also added, "Our mobile solutions are also designed for emergency cases. In situations where goods are not ready for collection or where uncontrollable obstacles prohibit successful collection, delivery crew can send SMS messages to their company's backend wireless through Fujitsu's TeamPad handheld. So the customer service personnel can provide immediate service attention to the situation."

"Fujitsu TeamPad is one of the lightest and highly ruggedized palm-of-the-hand computers in the market. It is highly reliable and durable with drop and splash protection, which is an ideal device for warehouse environment. NewsPage's wireless applications coupled with the Teampad have enabled companies to streamline operations, improve customer services and increase efficiency. Some of NewsPage's customers have enjoyed up to a 10% increase in sales volume and 50% reduction in delivery time with a pay back period of 6 to 8 months," said Wendy.

The integration of wireless technologies enables logistics companies to react more quickly to changes and make smarter decisions. Application of wireless technologies will effectively improve services and enhance competitiveness.

Notes to Editor

  • Fujitsu has a long history in providing mobile solutions for the logistics industry. As early as in 1999, before palm is commonly used in the industry, we already have the technology provided to meet the needs.
  • Short Message Service (SMS) is the ability to send and receive text messages to and from mobile telephones. The text can comprise words, numbers or an alphanumeric combination. SMS was created as part of the GSM Phase 1 standard. Each short message is up to 160 character length when Latin alphabets are used, and 70 characters in length when non-Latin alphabets such as Arabic and Chinese are used. SMS is part of the GSM standard protocol service. GSM stands for Global System for Mobile Communication. This mobile phone network covers 168 countries in world-wide.

About Fujitsu Hong Kong Limited

Fujitsu Hong Kong Limited, a wholly owned subsidiary of Fujitsu Limited, has been in operation in Hong Kong since 1986. To further enhance its leading position in services expertise in the region, it was reorganized in 1997 through a strategic merger with International Computer HK Limited (ICL), which is the first computer firm certified with the ISO 9001 standard in Hong Kong.
With its strong background in providing mainframe technology in the territory, Fujitsu Hong Kong Limited has evolved herself into a well-established supplier of IT and Telecommunication solutions, Infrastructure systems and services to the customers in China and Hong Kong. It helps government organisations and companies of all sizes, across all industries, in consultation, design, build and implementation of IT&T solutions, offering competitive advantage in the Internet world.
For more information, please see: http://hk.fujitsu.com/

About Fujitsu Limited

Fujitsu is a leading provider of customer-focused information technology and communications solutions for the global marketplace. Its pace-setting technologies, high reliability / performance computing and telecommunications platforms, and worldwide corps of systems and services experts make Fujitsu uniquely positioned to unleash the infinite possibilities of the broadband Internet to help our customers succeed. Headquartered in Tokyo, Fujitsu Limited (TSE:6702) reported consolidated revenues of 5.00 trillion yen for the fiscal year ended March 31, 2002.
For more information, please see: http://www.fujitsu.com/

About NewsPage

Incorporated in 1993, NewsPage is Asia's leading mobile and wireless application provider. The company provides wireless products and solutions that enhance the customer's value chain in the courier, logistics, financial, fast moving consumer goods, telecommunications and services industries. Wireless solutions include wireless sales force automation and CRM system (Express), wireless courier application and field automation system (Tracks) and wireless stock trading services (TradeNOW and SmartStocksM). NewsPage's solutions are deployed globally by customers, such as DHL, TNT, Unilever, Johnson & Johnson, Colgate-Palmolive, Fuji Xerox, Carlsberg and British American Tobacco.
World Wide Web at http://www.newspage.com.sg


Press Contacts

Candy Wong
Fujitsu Hong Kong Limited, Planning Dept.
Tel: (852) 2827-5780
Fax: (852) 2827-4724
E-mail:canwong@hk.fujitsu.com