|
The Missing Parts for Customer Experience and Leads Generation in E-banking Service Portals
Nowadays e-banking service portals are not only playing the role in handling traditional teller operations in remittance,
funds transfer and account inquiries but also acting the role of an e-channel to deliver promotions, customer services, service
applications, cross selling financial servers and even proactively recommend services that fit an individual's needs. To become
a more customer-oriented e-banking service portal, a more dynamic approach by means of shorter time in retrieving information,
categorized search results and proactive advice on relevant services will increase the stickiness for frequent visits and
generate more sources of revenue.
Speaker from Microsoft Enterprise Search will discuss on the challenges to e-banking portals and illustrates how market players leverage latest technology to achieve
these goals.
Poor Coding Exposes Internet Banking to Global Hackers
Intuitive, user-friendly and secure online access plays a critical part in continued growth of consumer and business Internet
banking sectors.
The systems in place to support Internet banking have become increasingly complex and diverse. Vulnerabilities in online banking
applications, infrastructure and end-user computers expose both corporate assets and personal/financial information. This
results in financial loss, reputation damage, legal ramifications and a total breakdown in the industry compliance processes.
Financial institutions are encouraged to adopt security and technology risk management processes to protect their customer
assets and to spread awareness and guidance on the threats to their assets.
Demonstrating high standards in these areas - across development, deployment, operations and maintenance - will not only protect
corporate and customer assets. It will greatly assist in business critical compliance efforts and will enhance the public's
confidence in online financial systems as a whole.
Speaker from Armorize will share the threats to e-banking portals and illustrates how to eliminate the vulnerabilities in e-banking service portal.
|