Fujitsu Logo History

1935
Fuji Tsushinki Manufacturing Corporation established

• Fujitsu was established with the company name of "Fuji Tsushinki Manufacturing Corporation" as an offshoot of the communication division of Fuji Electric.
• The design of our corporate logo was a combination of "f" and "s". Why "f" and "s"?

Adapted the official English name "Fujitsu Limited"
(In Japan, "Fujitsu" is adapted as a company name abbreviation.)

• Full-fledged computer manufacturing began
• Organized into "Communication Manufacturing Division" and "Electronics Manufacturing Division"
• Used the phrase "Communications and Electronics" in the corporate logo

1967
Changed to the current official company name

Company formally changed Japanese name to Fujitsu Kabushiki Kaisha (Fujitsu Limited).

1972
The concept of "Peace", "Passion" and "Purity" is incorporated into the corporate logo, symbolized by Blue (Peace), Red (Passion) and White (Purity)

1989
In line with our business globalization

• In line with our business globalization, current corporate logo was officially adopted.
• The Earth and Sun are symbolized by the Infinity symbol at the top of "j" and "i" and represents the wide open universe and infinite possibility.
• Fujitsu Red, the main color which expresses enthusiasm for the future, brightness and approachability.