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PR998
April 15, 2011
Fujitsu Semiconductor Europe

Fujitsu and Cinemo Form Technology Partnership

Collaboration enables advanced multimedia playback and streaming on Fujitsu’s Cortex System-on-Chip family

Langen and Karlsruhe, Germany, 15th April 2011

Cinemo, developers of performance enhanced embedded multimedia technologies and Fujitsu Semiconductor Europe have today announced a new partnership. The agreement will enable Cinemo to optimise its automotive grade multimedia solutions for its existing and planned Cortex System-on-Chip (SoC) families and add to Cinemo’s already-extensive supported hardware list. Cinemo’s embedded multimedia technologies are for in-vehicle infotainment (IVI), consumer electronics and embedded industrial computing.

Fujitsu delivers innovative, end-to-end systems, and works closely with third party specialists to create advanced automotive platforms. The ‘Emerald’ family, a SoC series combining ARM’s latest Cortex™-A9 CPU core, is positioned as an industry leader in graphic controller chips for automotive applications. Cinemo’s Unified Media Player will be optimised to support this architecture, thereby offering frame-accurate and perfect lip-synchronised playback over a low-bandwidth network connecting multiple displays with built-in support for all popular audio and video formats, codecs, and containers.

“Our partnership with Fujitsu is further confirmation of the high-quality of Cinemo’s solutions as well as the trust that world-class manufacturers have in our products,” said Jim Corbett, executive vice president, Cinemo GmbH. “Cinemo will optimise its solution to create the best multimedia experience for Fujitsu’s ‘Emerald’ platform. This means creating the most robust and reliable solution with the lowest CPU usage possible so that Tier-One suppliers and car manufacturers can benefit from Cinemo’s and Fujitsu’s combined expertise and enjoy advanced multimedia on an advanced hardware platform.”

“Fujitsu is excited to collaborate with Cinemo,” said Markus Mierse, director graphic competence center, Fujitsu Semiconductor Europe GmbH. “Our decision to partner with Cinemo was an easy one as no one else in the market is able to offer these solutions, including support for all formats, a rich feature set including pure software-based implementation for rear-seat entertainment, robust and reliable automotive-grade products with low power consumption. We plan to demo the MB86R11 and MB86R12 SoCs belonging to the ‘Emerald’ family coupled with Cinemo’s Unified Media Player to Tier-Ones and car manufacturers starting in April 2011, and we look forward to expanding our relationship with Cinemo.”

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About Fujitsu Semiconductor Europe

Fujitsu Semiconductor Europe is a major supplier of semiconductor products. The company provides advanced systems solutions to the automotive, digital TV, mobile telephony, networking and industrial markets. Engineers from design centres dedicated to microcontrollers, graphics controllers, mixed-signal, wireless, multimedia ICs, ASIC products and software development, work closely with Fujitsu Semiconductor’s marketing and sales teams throughout EMEA to help satisfy customers' systems development requirements. This solutions approach is supported by a broad range of advanced semiconductor devices, IP, building blocks and software.
For more information, please see: : Website Fujitsu Semiconductor Europe

About Cinemo

Cinemo has been created by the former visionaries behind Nero, Richard Lesser and Jim Corbett. Highly optimised for the Intel Atom™ and ARM® platforms and OS agnostic, Cinemo develops embedded multimedia playback and streaming software solutions that can be seamlessly integrated into automotive / in-vehicle infotainment systems, consumer electronics and handheld devices, media phones, and industrial embedded computing platforms. Cinemo GmbH is a privately owned German Corporation, headquartered in Karlsruhe, Germany. With a dedicated and strong engineering team, Cinemo’s technologies represent the best in their class.
For more information, please see: : Website Cinemo

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