Fujitsu Europe Limited
Fujitsu's Enhanced Imaging Channel Program Promotes More Sales for Partners
Real values for Fujitsu's imaging community
Enzo Capobianco, Manager Channel Marketing EMEA, Imaging Systems Division, Fujitsu Europe Limited
London, 16. October 2009 — Fujitsu Europe Limited, a market leader in document imaging scanners and services, today announced further development and investment in its Imaging Channel Program, which offers unrivalled support and benefits to all organisations throughout the Fujitsu Community in EMEA. Open to distributors, ISVs, consultants, technology partners, imaging bureaus, value add resellers, direct market resellers, system integrators and IT resellers, the program is designed to forge a collaborative channel environment in order to generate more business from increased sales opportunities and a range of benefits and programs designed to improve channel efficiency.
Driving sales across multiple verticals
The Fujitsu Imaging Channel Program is designed to stimulate interaction between Fujitsu, its partners and the broader channel.
Members of the program will have access to a rich array of sales and marketing support. As well as providing a Market Development
Fund budget to partners for building a healthy sales pipeline, Fujitsu will pass on pre-qualified sales leads to help partners
establish profitable new relationships throughout the market.
By providing in-depth sales and technical support for partners Fujitsu greatly improves the end user value for projects fulfilled through members of the Imaging channel program, providing better solutions more quickly to meet the customers' need. Furthermore, partnerships with a the top names in the document management software market - including Microsoft SharePoint – ensure that members can explore new business opportunities in a broad range of vertical target markets.
A growing, profitable market
A number of initiatives and rewards are to be made available to members of the Fujitsu Imaging Channel Program. Resellers
and enablers will enjoy a discount on demonstration and evaluation units to help raise their opportunities in providing customers
the best suited Fujitsu document scanners. Provided sales incentives are both attainable and lucrative, whilst clear, reachable
revenue goals will offer partners tiered cash rebates.
Enzo Capobianco Manager, Fujitsu Channel Marketing EMEA, is enthusiastic about the extended business opportunities made available to the customer through the Fujitsu Imaging Channel Program. "The scanner market is relatively young, certainly unsaturated and continues to show steady growth", stresses Capobianco. "Partners can benefit from the flexibility of products, breadth of marketing support and total commitment to the channel offered by Fujitsu".
Capobianco continues by highlighting the collaborative benefits offered by the program, "The experience of our existing partners has shown that there is an increased need for high quality products which offer the end user impressive value. By sharing expertise and encouraging an ongoing dialogue within the partner community, we strongly believe that members of the Fujitsu Imaging Channel Program can open up a rich seam of business opportunities as well as boosting their long-term customer retention".
Partners will take part in advisory forums and conferences in order to evaluate new products, discuss market tactics, and consider how to further drive customer confidence in Fujitsu products. Furthermore, Fujitsu Imaging Channel Partners will get exclusive access to Fujitsu's state-of-the-art Collaboration Centre facility.
Industry recognition
In order to maintain its renowned level of trust with customers, the Fujitsu Imaging Channel Program is to offer partners
a range of certifications to reflect their commitment to reliability, financial stability and verticals expertise.
Interested parties are encouraged to view the program's website in order to access more details and to appy online – http://www.imaging-channel-program.com
About Fujitsu
Fujitsu is a leading provider of IT-based business solutions for the global marketplace. With approximately 175,000 employees
supporting customers in 70 countries, Fujitsu combines a worldwide corps of systems and services experts with highly reliable
computing and communications products and advanced microelectronics to deliver added value to customers. Headquartered in
Tokyo, Fujitsu Limited (TSE:6702) reported consolidated revenues of 4.6 trillion yen (US $47 billion) for the fiscal year
ended March 31, 2009.
For more information, please see: www.fujitsu.com
About Fujitsu Europe Limited
Operating in Europe/MiddleEast/Africa, Fujitsu Europe Limited is a market leading provider of document image scanners for
professional desktop, workgroup and high volume production environments; Enterprise SCSI, FCAL and SAS, and Mobile ATA and
SATA hard disk drives; high capacity external 2.5-inch drives; biometric authentication sensors as well as dot-matrix printers.
Established in the United Kingdom in 1981, Fujitsu Europe Limited is a wholly owned subsidiary of the global electronics giant
Fujitsu Limited and has its head office in the UK as well as subsidiary offices in Germany, Italy and Spain.
For more information, please see: http://emea.fujitsu.com/felg
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© Copyright 2009 Fujitsu Europe Limited. All rights reserved. Fujitsu, the Fujitsu logo and the slogan "The Possibilities are Infinite" are registered trademarks of Fujitsu Limited. All other trademarks are the property of their respective owners. Statements herein are based on specified operating conditions and are not intended to create any implied warranty of merchantability or fitness for a particular purpose. Fujitsu Europe Limited reserves the right to modifications at any time without notice these statements, our services, products, and their warranty and performance specifications.
