Fujitsu Services

Fujitsu launches Business Analytics for Retail service

London, 10th February 2009 — Fujitsu Services, one of Europe’s leading IT services companies, is launching a new cost-effective business analytics service aimed at helping retailers turn valuable business data into actionable reporting and analysis.

In the current tough economic climate, retailers need to exploit the data they possess internally to help maximise sales across multiple channels. Business reporting and analytics hold the key to identifying and understanding customer behaviour; this intelligence is vital for converting more customers and improving their experience with a retailer’s brand. The challenge for retailers today is to deliver reporting and analysis which is on time, actionable and cost-effective.

‘Business Analytics for Retail’ is a low cost one-stop shop solution designed specifically for the retail sector. As a service-led model, it will enable retailers to exploit data garnered from across the business to provide timely intelligence to facilitate knowledge-driven decision-making.

Richard Clarke, practice lead for retail consulting at Fujitsu Services said: “Success in retailing is all about making the right decisions: every day retailers are making thousands of planning, ranging, pricing, inventory, logistics and staff scheduling decisions. The Business Analytics solution will help retailers make smarter decisions; vital in order to attain and protect competitive edge. We have developed Business Analytics for Retail in response to retailer demand for a more cost-effective solution which can systematically capture, analyse and action data to improve performance.”

Offering a multi-channel analytics capability to measure and manage an integrated multi-channel customer experience across web, store, call centre and catalogue, Business Analytics for Retail industrialises the decision support process, integrating disparate data pools to deliver faster, cheaper and more reliable business insight to those who need it.

Fujitsu has signed agreements with key partners to provide the infrastructure required to offer an end-to-end multi-channel business intelligence managed service that embraces IT infrastructure, analytics reporting and portal-based decision workflow.

• Data warehouse appliance leader Netezza will be providing a best-of-breed data warehouse solution to deliver high-performance analysis of transaction-level sales, inventory and customer data in real-time
• MicroStrategy, a leading provider of business intelligence software will offer a comprehensive reporting and dashboard solution
• Site Intelligence, a leading supplier of multi-channel analytics will offer business intelligence across channels
• Microsoft SharePoint™, the leading portal solution to provide a one stop shop business intelligence interface for specific users and roles

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About Fujitsu Services

Fujitsu Services is a leading European information technology services company. Its business is helping its customers realise the value of information technology through the application of consulting, systems integration and managed service contracts. It serves customers in the private and public sectors across Europe including retail, financial services, healthcare and government. With an annual turnover of £2.56 billion (€3.22 billion), it employs over 21,000 people across 20 countries. Headquartered in London, Fujitsu Services is the European IT services arm of the US$53 billion (€32.9 billion) Fujitsu Group. Visit uk.fujitsu.com for more information.

Retail Customers

In the retail sector, Fujitsu Services’ customers in the UK include The Co-operative Group, Vodafone, Mid-Counties Co-operatives, Royal Mail, Whitbread and Carpetright. In Europe its retail customers include La Rinascente (Italy), Auchan (France), The EDEKA Group (Germany) and Kesko (Finland).

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