Fujitsu Network Communications Inc.

Fujitsu to Share Video Service Deployment Insight during Upcoming Light Reading Live! Seminar in New York

Richardson, TX, August 8, 2005 — Traditional telecom service providers are looking to video as the key enabling service to more effectively compete with cable television Multiple System Operators (MSOs) for the wallets, hearts and minds of the residential consumer. These service providers are evaluating several video delivery approaches, and many have adopted IPTV-based schemes to support traditional video, as well as Video on Demand (VOD) services. Their focus is on stopping the erosion of traditional voice and data service revenues, while providing a differentiated video service that builds customer loyalty and switching costs.

Delivering broadcast-quality TV and VOD on an IP-based network infrastructure poses many new business and technical challenges. With these challenges come the opportunities within the vendor community to define and implement next-generation service-oriented network architectures capable of supporting video-centric services.

WHAT:

Rick Thompson, senior analyst at Heavy Reading, will moderate several panels of industry veterans from Fujitsu and other equipment providers during the upcoming Light Reading Live! seminar, Telco Video 2005: Turning the Vision into Reality. This event will give service providers and carriers an intensive education in how to best achieve their video service goals from equipment vendors such as Fujitsu who possess significant video service delivery experience and expertise.

Randy Eisenach, senior market development manager at Fujitsu Network Communications, will participate in the morning panel session that will discuss and answer audience questions relating to the consumer proposition to be offered by telecom service providers, the available video formats and acceptable video quality, and the video-specific infrastructure needed to deliver and enhance video-centric services. This panel will include discussions about the role of head end systems, VOD servers, IPTV middleware, security/DRM solutions, IP set-top boxes and the impact of IP Multimedia Systems (IMS) in the context of a comprehensive video distribution strategy. This session will also examine how various types of service providers across the world are executing on the delivery of IPTV services.

Sam Lisle, director of market development at Fujitsu Network Communications, will participate in the afternoon panel session that will consider how video services might be effectively implemented over existing and evolving telecom networks. This session will provide an in-depth look at the network infrastructure changes necessitated by IP video demand – embracing increased access data rates, proliferating Gigabit Ethernet and IP technologies at the access and aggregation layers, and the evolution of IP multicast, edge routing, and Broadband Remote Access Server (BRAS) functions. This session will also outline how the network elements and overall network architecture must evolve to scale IPTV services to millions of users – looking at network technology innovation at the remote terminal and DSLAM; at the local/regional video serving offices performing aggregation, multicast, and VOD serving functions; and at the super headend offices that are planned in the large-scale IP video networks.

For more information about the event, please visit http://www.lightreading.com.

WHEN:

Thursday, August 11, 2005
8:15 a.m. to 5:00 p.m.

WHERE:

W Hotel Union Square
201 Park Avenue South
New York, N.Y.

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About Randy Eisenach

Randy Eisenach is a senior market development manager at Fujitsu Network Communications. He specializes in DWDM technologies, next-generation architectures, and transport applications. Randy has over 20 years of optical transport and networking experience and has held a wide range of senior level positions in product engineering, systems engineering, product management, sales, and technical marketing. He has authored several papers and spoken at many industry conferences. He was awarded a patent for his design and development work on communication products and networks. Randy joined Fujitsu in 1995 after holding similar positions at Nortel Networks and Alcatel. He has a bachelor’s degree in electrical engineering from Purdue University.

About Sam Lisle

Sam Lisle is a director of market development at Fujitsu Network Communications, where he focuses on their broad range of SONET- and WDM-based optical transport technologies and solutions. Sam holds a U.S. patent in data-aware SONET technology and was instrumental in the development of the FLASHWAVE® 4000 MSPP platform from Fujitsu. Prior to Fujitsu, Sam worked for Bellcore (Telcordia), where he specialized in the reliability analysis of SONET transport systems and fiber optic media. Sam holds a bachelor’s degree in electrical engineering from the University of Iowa and a master’s degree in electrical engineering from Georgia Tech.

About Fujitsu Network Communications Inc.

Fujitsu Network Communications Inc. creates and delivers robust wireline and wireless solutions that power next-generation telecommunication networks. With an unequalled portfolio of IT and telecom products and the support of Fujitsu Limited, a $44.5B company with over 150,000 professionals in more than 100 countries, Fujitsu helps its customers fuse information and networking technology with commercial value. Over 300,000 Fujitsu network elements have been deployed by all major carriers across North America. As the metro market leader in both SONET and ROADM technology, the fundamental building blocks of next-generation networks, Fujitsu is helping customers take networking beyond convergence.
For more information, please see: http://us.fujitsu.com/telecom

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