Danier Leather Inc., one of the largest publicly traded specialty retailers of leather apparel in the world, has selected Fujitsu to automate store functions and provide a centralized data management and reporting system.
Founded in Toronto in 1972, Danier operates 91 shopping mall, street-front and "power centre" stores across Canada. For more than a quarter century, the retailer has made a positive impact among consumers as a provider of fashionable, yet affordable, leather products.
As the company expanded, executive management realized the need to upgrade its retail customer relationship management (CRM) software and other capabilities. Therefore, it needed a single retail technology vendor that could provide a "one-stop shop" for its hardware, software and services needs. After a thorough search of retail technology vendors, Danier Leather turned to Fujitsu and its integrated retailing suite.
"With a constricted IT department, it is critical that we leverage the expertise of our vendors to efficiently deploy new technologies. However, if we purchased all components from separate vendors, it would require extensive coordination and management from our team to integrate and align those technologies," said Phil Cutter, chief information officer for Danier Leather. "So, when we chose to upgrade our store system, we looked for a sole provider that could offer a comprehensive solution to enhance our POS functions, CRM capabilities and more."
Fujitsu deployed its retail solutions suite as well as its lifecycle services. These services include complete project management integration, project planning, procurement, staging, deployment, and ongoing maintenance.
"Fujitsu hardware and software certainly met and exceeded our expectations, and the user-friendliness of their technology is excellent," said Cutter. "The overall efficiency gains we’ve witnessed have been significant, and have noticeably and positively impacted our customer service."
More information on the Fujitsu retailing suite.
Press Contact - FCI
directeur national, Communications marketing
Date: June 29, 2010
City: Mississauga, ON
Company: Fujitsu Canada, Inc.
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