CORA

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Rapid self-service beats the lunchtime rush

“Not having to queue at the checkouts is really a major benefit! In this way, we can create an exceptional customer experience.”
Geert Nollet - Director, Cora Woluwe

Formed in 1974, Cora is the French-Belgian subsidiary of the family-owned Louis Delhaize Group. The company employs 22,000 employees working in 59 hypermarkets in France, as well as 9 in Belgium, 7 in Hungary, and 9 more in Antilles, Romania and Luxembourg;. The company also operates a range of supermarkets and discount stores across Europe employing a further 30,000 people.

In common with many retailers operating in the mass distribution market, Cora was faced with the challenge of reducing the transaction time at the checkouts to improve the speed and quality of the service provided, so that customers could choose and pay for their goods just as rapidly. It also wanted to reduce the cashiers’ workload to encourage a greater level of customer interaction.

Fujitsu proposed deploying its U-Scan self-checkout system alongside Cora’s traditional tills. U-Scan is a fully automated checkout solution, which enables hypermarket customers to scan their purchases interactively by themselves and also to pay for them automatically, in cash, by bankcard or Cora Card. The system can also give change and is responsible for recording and handling money saving coupons.

Read more in “Solutions” articles :

Solutions magazine article Dutch version
Solutions magazine article French version