February 2007 - Stories in this issue
From the CEO – A time for change – Rod Vawdrey, CEO, Fujitsu Australia and New Zealand, discusses why sustainability and innovation used to be nothing more than theories.
Go lean or go green? – CIOs face a constant struggle to juggle the budget across vast operational requirements. Could the data centre be a source of untapped funds, or will the green agenda force increased investment? We ask Glenn Fitzgerald and Mark Poley.
What drives customer loyalty? – To understand more about what constitutes an effective loyalty program and good service, in the customers’ eyes, Fujitsu commissioned a market research company, ACA Research, to conduct a survey of Australian consumers. The survey was designed to help us understand consumer opinions and perceptions about the shopping experience, customer loyalty and the potential impact technology might have on how we shop.
It’s never been easier for customers to leave – It’s never been more important to keep them – Is yours an emotional organisation? The answer is yes, whether you like it or not. What do you measure and manage in your business? Sales, costs, production, supplies, value-add. There is, of course, no other way to know how you are doing. But how about measuring love? Respect? Empathy? Those are tough things to get a handle on, but if you are interested in keeping customers, they are more important than the other stuff, much of the time.
Telikom PNG signs master procurement agreement with Fujitsu – Telikom PNG, the national provider of telecommunications services in Papua New Guinea, recently announced that it has signed a five-year master procurement agreement with Fujitsu Australia Limited for the provision of digital trunk radio systems and corporate IT infrastructure and services.
